LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed. Join us to transform the way the world works. This role is based in either San Francisco, Mountain View, or New York. At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. We are looking for a Senior Product Marketing Manager to join our consumer marketing team to help deliver on our mission for the 1 billion professionals on LinkedIn. As the Senior Product Marketing Manager for Feed & Consumer Engagement, you will be responsible for shaping the product strategy and messaging for the core consumer content experience. This role is instrumental in driving engagement with members by ensuring that the Feed delivers relevant, timely content to users. You will play a crucial role in defining the future vision and product roadmap for the Feed and collaborating with partners across product management, design, engineering, market research, marketing, and communications. **Responsibilities:** + Shape the vision for LinkedIn Feed through member insights and partnership with product management and design teams + Drive research and competitive analysis to inform the development of new features and messaging across the core LinkedIn consumer experience + Develop messaging and effective go-to-market plans for new launches, including positioning, messaging, and channel strategies + Regularly communicate product updates with LinkedIn members, translating technical information into compelling narratives + Serve as a subject matter expert on the consumer app space and evangelize learnings throughout the organization + Track and measure impact of marketing experiments and initiatives on core metrics **Basic Qualifications:** + BA/BS degree or equivalent experience + 7+ years of marketing experience **Preferred Qualifications:** + 3+ years of product marketing experience + 3+ years of experience marketing consumer-facing digital products and content experiences + Excellent verbal and written communication skills, with the ability to concisely distill complex technical information into digestible, compelling narratives to effectively present ideas. + Exceptional interpersonal skills, with the ability to navigate many types of personalities and to establish cross-functional partnerships across the organization. + A consistent, demonstrated track record of influencing product strategies and launching experiences that drive material business impact. + Ability to operate in a fast-paced environment, manage multiple projects simultaneously, and prioritize time and resources based on business impact + Data-driven mindset and ability to leverage insights to drive decisions, prioritize objectives and optimize strategies for messaging, positioning and audience targeting. **Suggested Skills:** + Market Research and Customer Insights + Customer Messaging + Stakeholder influence LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is $121,000-$188,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor. The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits. **Equal Opportunity Statement** LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf (https://legal.linkedin.com/content/dam/legal/LinkedIn\_EEO\_Statement\_2020.pdf) . Please reference the following information for more information: https://www.eeoc.gov/sites/default/files/2023-06/22-088\_EEOC\_KnowYourRights6.12ScreenRdr.pdf and https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP\_EEO\_Supplement\_Final\_JRF\_QA\_508c.pdf for more information. LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful. If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation. Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to: + Documents in alternate formats or read aloud to you + Having interviews in an accessible location + Being accompanied by a service dog + Having a sign language interpreter present for the interview A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response. LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information. **San Francisco Fair Chance Ordinance ​** Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records. **Pay Transparency Policy Statement ​** As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency. **Global Data Privacy Notice for Job Candidates ​** Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.