Sr. Partner Marketing Manager , AWS Self Service Growth and Training (SSG&T)
Amazon
Description
Amazon Web Services’ Global Growth Marketing team is seeking an experienced partner marketing manager to support the growing partner ecosystem for our credit program. The Sr. Partner Marketing Manager will be responsible for onboarding new partners as well as supporting existing partners in the program. The primary focus of the role will be on developing, managing, and optimizing partner-facing enablement content and programs to drive increased adoption, engagement and revenue. This role will also be responsible for leading strategies at key AWS partner led events.
As part of their responsibilities, the Sr. Partner Marketing Manager will collaborate closely with key teams within the partner organization to optimize targeted communications and initiatives. This role involves crafting specialized content tailored to partners' needs and distributing it across various platforms, including webinars, newsletters, social media, and email. The Sr. Partner Marketing Manager will ensure that these materials effectively reach and engage partners, supporting their ongoing development and integration of ARRC initiatives into their business strategies.
Our ideal candidate combines creative ideas with analytic and data-driven B2B experience to generate innovative ideas for growth and create best-in-class programs. The ability to effectively manage projects, build and implement Go-To-Market strategies, influence partner roadmaps, and collaborate across a variety of internal teams and multiple stakeholders is critical. The candidate for this role is detail-oriented, organized, comfortable dealing with the ambiguity of rapidly changing priorities, and has strong relationship-building skills.
Key job responsibilities
- Engage with leading third-party AWS partners and key internal Amazon teams for participation in our partner credit program.
- Collaborate with partners to jointly define, develop, execute and analyze high-impact go-to-market campaigns including channels, promotion, customer value propositions, messaging, campaign goals and measurement.
- Create and deliver partner facing assets such as training materials, best practice guides, co-marketing guidelines, turnkey campaign kits, and relevant content to support partner campaigns.
- Work with internal teams to build content such as webinars, newsletters, social media, and email to engage partners to increase adoption of the credit program.
- Track and optimize campaign results, constantly testing the mix of tactics and channels used to deliver against goals.
- Provide ongoing communication of partner marketing activities and report on success metrics and program results to internal stakeholders.
About the team
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
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Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Basic Qualifications
- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building, executing and scaling cross-functional marketing programs
- Experience using data and metrics to measure impact and determine improvements
- Experience with Salesforce and Tableau
Preferred Qualifications
- Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
- Demonstrated ability designing, building, and launching successful B2B programs, with significant experience in lifecycle nurture and revenue-generating programs
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
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