Social Media and Digital Manager About Fugees Family, Inc.:  Fugees Family, Inc. is a vibrant national nonprofit organization committed to providing educational opportunities and fostering community connections for refugee and immigrant students. Our mission is to create an inclusive environment where these students can flourish academically, culturally, and socially.   Role Overview:  As the Social Media and Digital Manager, you’ll be at the forefront of our digital presence. Your role is pivotal in amplifying our impact, engaging diverse audiences, and telling the compelling stories of our students and programs. If you’re passionate about social justice, education, and leveraging digital platforms for positive change, this position is for you!   Responsibilities: + Social Media Strategy: + Assist in executing a comprehensive social media strategy aligned with organizational goals. + Manage Fugees Family, Inc.'s social media channels (Facebook, Twitter, Instagram, LinkedIn, etc.). + Create and curate engaging content that reflects our mission and resonates with our audience. + Content Creation: + Write and edit compelling social media posts, blog articles, and newsletters. + Collaborate with designers and videographers to produce multimedia content (videos, infographics, etc.). + Highlight student success stories, program updates, and community events. + Audience Engagement: + Monitor social media conversations, respond to comments, and foster community interaction. + Develop campaigns to increase follower engagement and reach. + Use analytics to refine content and engagement strategies. + Digital Advertising: + Assist in planning and execute paid social media campaigns. + Optimize ad performance and track key metrics. + Identify opportunities for targeted outreach. + Website Management: + Maintain and update the organization’s website. + Ensure content is accurate, relevant, and user-friendly. + Collaborate with web developers as needed. + Email Marketing: + Create and manage email campaigns to engage donors, volunteers, and supporters. + Segment lists and personalize content. + Monitor open rates and click-through rates.   -more- + Brand Consistency: + Uphold Fugees Family, Inc.'s brand identity across all digital channels. + Ensure consistent messaging and visual standards.   Qualifications: + Bachelor’s degree in Marketing, Communications, or a related field. + Minimum of 3 years of experience in social media management and digital marketing. + Proficiency in social media platforms, content management systems, and analytics tools. + Creative mindset with a passion for storytelling. + Empathy and cultural sensitivity when engaging with diverse audiences.   Fugees Family offers a comprehensive benefits package which includes the following perks :  + 100% covered health insurance for employee plus dental, vision, and life insurance + 4% employer-contribution to retirement plan + 2 weeks PTO & Paid holidays   + Paid family leave & backup care reimbursement + Mission-driven, impactful work   + Fun, collaborative, balanced culture   Powered by JazzHR