Social Listening and Analytics Manager
U.S. Bank
At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One.
**Job Description**
Our Public Affairs & Communications team is looking for a talented **Social Listening and Analytics Manager** to lead our enterprise social media intelligence capability. We are seeking candidates with deep experience in monitoring, analyzing, and interpreting social media data who have a strong understanding of key social platforms, tools and user behaviors.
This individual will report to the Vice President of Crisis Communication and Social Media Intelligence and work as part of a highly visible team in a collaborative, fast-paced environment. They will coach and mentor junior team members and consult with key business partners to identify and understand emerging trends, inform business strategies, manage reputation risks, and strengthen content performance.
**Essential Functions**
+ **Develop and Implement Social Intelligence Strategy:** Lead the development and implementation of a comprehensive social media listening strategy aligned with business objectives to deliver accurate and timely intelligence; integrate news media and internal communications data to unearth more holistic stories
+ **Monitor and Evaluate Social Data:** Work collaboratively to conduct in-depth listening that identifies topics and conversations affecting our company, employees, customers and industry; analyze and interpret data using various advanced statistical techniques and tools; detect and evaluate leading indicators to better forecast business risks and opportunities
+ **Provide Actionable Business Insights:** Presents data and analysis in a compelling manner that allows audiences at all levels of the company to quickly understand results and insights; develop dashboards that translate real-time data into digestible and actionable information for key partners
+ **Counsel Key Teams and Leaders:** Cultivate strong partnerships with key teams and leaders; offer counsel and expertise on business opportunities and risks through the lens of social media; stay current on issues and trends impacting our company and industry
+ **Support Enterprise Crisis Response:** Support 24/7 capabilities during major issues and adverse events, including some nights, weekend and holidays.
+ **Manage Functional Tools:** Manage day-to-day vendor relationships, functional technology stack, and procedures; ensure the work of our team continues to align with industry trends and best practices
+ **Maintain Data Accuracy:** Maintain data accuracy and quality control of all functional outputs, working with peers and vendors to identify and troubleshoot inconsistencies and inaccuracies in our data, tools and/or research; optimize tools, processes and methodologies to improve the accuracy and impact of functional activities.
**Minimum Qualifications**
+ A minimum of seven (7) years in social listening and analytics roles
+ Expertise in social listening tools such as Talkwalker, Khoros, Meltwater, Sprinklr or Brandwatch
+ Ability and judgement to maintain confidentiality
**Preferred Qualifications**
+ Bachelor’s degree, or equivalent combination of education and experience
+ Experience gathering, analyzing and translating quantitative and qualitative data into credible, non-technical narratives in a way that empower real-time decision-making
+ Deep understanding of social media platforms and the latest advancements in social intelligence tools, techniques and industry trends
+ Demonstrated ability to work successfully in a collaborative, fast-paced environment managing multiple projects under concurrent deadlines
+ Ability to successfully lead cross-functional initiatives and coach junior team members
+ Experience with a Fortune 500 company and/or regulated industry is a plus
**Location:**
The role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.
If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants (https://careers.usbank.com/global/en/disability-accommodations-for-applicants) .
**Benefits:**
Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following (some may vary based on role, location or hours):
+ Healthcare (medical, dental, vision)
+ Basic term and optional term life insurance
+ Short-term and long-term disability
+ Pregnancy disability and parental leave
+ 401(k) and employer-funded retirement plan
+ Paid vacation (from two to five weeks depending on salary grade and tenure)
+ Up to 11 paid holiday opportunities
+ Adoption assistance
+ Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
**EEO is the Law**
U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors. Applicants can learn more about the company’s status as an equal opportunity employer by viewing the federal **KNOW YOUR RIGHTS (https://eeoc.gov/sites/default/files/2023-06/22-088\_EEOC\_KnowYourRights6.12ScreenRdr.pdf)** EEO poster.
**E-Verify**
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program (https://careers.usbank.com/verification-of-eligibility-for-employment) .
The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $119,765.00 - $140,900.00 - $154,990.00
U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.
Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.
Job postings typically remain open for approximately 20 days of the posting date listed above, however the job posting may be closed earlier should it be determined the position is no longer required due to business need. Job postings in areas with a high volume of applicants, such as customer service, contact center, and Financial Crimes investigations, remain open for approximately 5 days of the posting listed date.
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