Develops and manages activities for a specific product or group of products from definition and planning through production, release and end of life. Coordinates international partners, aligns the common strategic portfolio with the partner, manages staging activities and supply chain processes. Serves as a central resource between Sales, support services (internal and partner), Engineering (partner), Marketing and the customer as product(s) move from design to release and operation. Involved in all stages of the product lifecycle, including modifications, upgrades and maintenance of the product or product line. Strives to understand customer needs and create game changing technology / product innovations. Helps guide product vision and strategy.