We are Generac, a leading energy technology company committed to powering a smarter world.

Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries.

The Senior Manager UX Design will be responsible for the overall design experience on Generac.com. This person will be responsible for driving transformation of our web and mobile sites, creating seamless and engaging digital experiences for our users. The ideal candidate: Has a strong portfolio showcasing expertise in both web and mobile UX design and a deep understanding of best practices and emerging trends. Deep understanding of how to present consumer B2C and B2B experiences, a portfolio of long and short consideration cycle products, understanding and demonstrating for the customer ecosystem relationships between products.

Major Responsibilities:

Design and Development:

Create intuitive and engaging user interfaces for web and mobile experiences.

Design new and unique elements to evolve our onsite experience.

Develop wireframes, prototypes, and high-fidelity designs to effectively communicate design concepts.

Ensure designs are consistent with brand guidelines and meet user needs.

Comfortable managing an agency to augment bandwidth

Can plan a long term design roadmap while still meeting immediate execution needs

User Research and Testing:

Conduct user research to understand user behaviors, needs, and pain points.

Perform usability testing and analyze feedback to iterate and improve designs.

Stay up-to-date with user experience trends and best practices.

Collaboration and Communication:

Work closely with product stakeholders to define and prioritize UX requirements.

Act as an advisor to business unit leaders and marketers on options to present a message or product strategy

Strong partnership with developers to pressure test feasibility of design options

Present design concepts and rationale to stakeholders at all levels.

Collaborate with cross-functional teams to ensure seamless implementation of designs.

Documentation and Maintenance:

Create and maintain design documentation, including user flows, personas, and design specifications.

Develop and maintain design systems and guidelines to ensure consistency across platforms.

Innovation and Trends:

Stay current with industry trends, emerging technologies, and best practices in UX design.

Identify opportunities for innovation and contribute to the continuous improvement of the user experience.

Minimum Requirements:

Bachelor’s in UX Design, Human-Computer Interaction, Graphic Design, or a related field

5+ years of experience in UX design, with a strong portfolio demonstrating expertise in web and mobile design.

Preferred Requirements:

Masters Degree

8+ yrs experience

Agency experience

B2B experience

B2B2C experience

Knowledge / Skills / Abilities:

Passion for learning and experimentation

Comfortable defining a new strategy and function, filling organizational whitespace  

Results-oriented with a focus on driving growth and meeting business objectives 

Strong problem-solving skills with the ability to make data-driven decisions

Excellent written & Verbal Communication skills 

Experience managing a team of designers

Experience with a portfolio of products linked together in an ecosystem relationship

Proficiency in design and prototyping tools (e.g., Sketch, Figma, Adobe XD, InVision)

Strong understanding of user-centered design principles and methodologies

Excellent communication, presentation, and interpersonal skills

Ability to work independently and as part of a team, managing multiple projects and deadlines

Experience with responsive design and mobile-first design principles

Knowledge of HTML, CSS, and JavaScript

Physical Demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk.  On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel.

“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.”