We recognise the value in having people with a variety of backgrounds, experience and skills in our business. That means the role requirements here should be seen as a guide, not a checklist. If you have more, less or different experiences, but relevant skills, we’d love to hear from you. 

 
We work flexibly and will help you to find a healthy balance of remote working and time in our fantastic Southampton office, collaborating, taking part in events and getting to know people that makes working with us so rewarding. We welcome the opportunity to discuss reduced hours and job share arrangements. 

 
The Role 

 

This role is responsible for the planning and execution of key campaign communications which help tactically fill our ships as well as deliver longer term strategic holiday sales. 

This role would suit a competent CRM Marketer who has strong technical knowledge of CRM models, data and systems. The role holder will be required to operate effectively and efficiently on their own, leading projects, working with senior stakeholders and making decisions on how their work influences guest behaviour. 

The role holder will be proficient at understanding the correlation between engagement and conversion and will draw on their CRM knowledge to ensure campaign comms drive volume of traffic to sales channels. A solid understanding of the practises of CRM personalisation will be required. 

 

You will: 

  

End to end campaign planning of sales and engagement comms, taking responsibility for gathering insights, selecting audiences based on knowledge of our database, all aspects of implementation and reporting and owning budget responsibility for your campaigns. 

Management of strong relationships with our agency partners, leading status meetings, supporting the CRM manager on maintaining our budget and supporting junior members of the CRM team as appropriate.  

Technical ability to translate segmentation and data science modelling to help build campaigns.  

Management of the production of all marketing collateral associated with your campaign and to work directly with Data Science, Insights and the Creative Studio to brief, feedback and approve all communications.  

 
Our role categories range from CUK15 (entry level) to CUK1 (Brand President) so you can clearly see internal development opportunities. This role is a CUK09 and is offered on a full time, permanent basis, with hybrid working in our Southampton office, including up to two days from home. 

 
About You 

 
Fresh ideas and different perspectives are what excite us most and help us to succeed. Alongside bringing these to the role, you’ll also need:

  

Extensive knowledge of planning and setting up campaigns  

Commercial acumen  

Able to drive sales

Strong Team player 

Work on own initiative 

Ability to communicate data to the wider team 

Skilled in Microsoft suite, Adobe analytics and CRM systems  

Thorough knowledge of guest engagement tactics  

2 years’ experience on segmentation models  

knowledge of CRM compliance law  

 

 

 
Being part of our team has its advantages… 

 

We’re a holiday company so we know there’s more to life than work. Our comprehensive range of benefits are designed to help your personal and financial health and wellbeing. 

 

Home and office-based hybrid working (up to 2 days from home) 

Recognition scheme with prizes and awards 

Employee Discounted Cruising plus Friends and Family offers 

Regular office events including live entertainment, lifestyle events and charity partner fundraisers. 

Extensive learning and development opportunities 

Employee-led networks 

Employee Assistance and Wellbeing programmes 

Company paid Health Cash Plan and health assessment. 

In-house Occupational Health help and access to digital GP 

Life Assurance 

Parental and adoption leave 

Employee Shares Plan 

Electric Car and Cycle to Work schemes. 

Onsite restaurant offering range of healthy cooked and grab and go meals. 

Discounted retail and leisure via discounts portal 

Minimum 25 days leave, bank holiday allowance and holiday trading scheme 

Contributory Defined Contribution Pension scheme 

A friendly welcome with help settling in 

 

 

Please note: Being able to create unforgettable holiday happiness is a brilliant opportunity so we often receive high volumes of applications for our roles. In these cases, we may close our job adverts early and aren’t able to consider applications once this happens. 

 

 

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#Job Functions:  Business Development; Strategy / Planning;  

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