Job Description & Summary
We're seeking a Senior Digital Marketing Specialist to join our dynamic Marketing & Communications team at PwC Lithuania. If you thrive in a fast-paced, creative environment, are passionate about digital marketing, design, and driving online engagement, we want to hear from you!
The M&C is responsible for developing and executing the firm's go-to-market strategy using our expertise and skills in online & onsite marketing as well as public relations. The team aims at ensuring brand values, designing tactics to sustain competitive advantage, and developing engaging marketing campaigns to drive brand awareness and commercial outcomes both locally and across the borders.
Your role:
As a Senior Digital Marketing Specialist, you will play a pivotal role in enhancing our online presence. You will be responsible for creating high-quality designs for various platforms, developing and overseeing digital advertising campaigns and managing our website and social media channels on a daily basis. Your expertise in managing our digital platforms and crafting compelling designs will be key to supporting our business objectives and boosting PwC’s brand visibility.
In this role you will:
Design Creation: Design engaging visuals for various platforms and aimed at various goals including the website, social media, email marketing, posters, presentations and other.
Digital Advertising Management: Create and manage paid advertising campaigns across Facebook, Instagram, LinkedIn, Google Ads, and other platforms. Together with the team, you will analyse and optimise ads to ensure they meet performance targets.
Daily Web Management: Oversee and update website content, ensuring it’s up-to-date and aligned with brand guidelines.
Social Media Management: Assist in managing the company's social media presence.
Collaboration: Work closely with the whole M&C team and other departments to align design and digital marketing efforts with broader business strategies.
You are our perfect candidate if you have:
3+ years of proven experience in design and digital marketing
Proficiency in design tools (Adobe Creative Suite, Canva, etc.) for creating visually compelling content
Good knowledge of and hands-on experience in digital platforms (Meta ads, Google Ads, LinkedIn Ads, email marketing tools, etc.)
Experience with web content management systems (e.g. WordPress, Shopify or other)
Excellent written and verbal communication skills in Lithuanian and English
Ability to work independently and manage multiple projects in a fast-paced environment
Creative, detail-oriented, and proactive problem solver attitude
Good analytical skills and ability to interpret data to inform decision-making
Considered as bonus skills:
Experience in SEO and/or SEM
Passion for photography and/or video creation
Our offer:
The monthly gross base salary for this position ranges from 2600 to 3000 EUR. Actual compensation depends on candidate qualifications, skills, and performance.
Benefits:
Competence development and certifications
Great office location in the city centre, equipped with everything you need for a small break at work and fresh snacks at all times
Pet-friendly office
Company events: regular internal events, quarterly team buildings
Flexible work-from-home policy, workations and trust days for self-care
Personal Accident Insurance
Enhanced employer sickness pay benefit
Coach and Buddy program for seamless onboarding and significant career development
Wellbeing Initiatives, psychological support
Choice of additional benefits, including
Private health insurance
Additional pension accumulation
Compensation for equipment for a comfortable home office
Parking place near the office
Budget for personal development training