Wells Enterprises has a Senior Associate Brand Manager opening on our growing Blue Bunny team.  The Senior Associate Brand Manager will report into the Strategic Growth Brand Manager on Blue Bunny and play a key role in developing and shaping the future of the Blue Bunny business.   

 

Responsibilities Include

Leads executional management of strategic growth business plans on existing or future business, partnering closely with cross-functional counterparts  Owns comprehensive brand analysis - industry, category, competition, and brand - to inform growth plans Brings forward insight & fact-based recommendations based on syndicated data as well as custom research design, implementation, and analysis Supports development of brand strategy growth plans within 1 to 3-year horizon - inclusive of innovation, renovation, packaging, pricing  Responsible to create and develop brand materials used with internal and external stakeholders