Your Title: Customer Retention Data Analyst

Your Location: Westminster, CO hybrid

Department: AECO Marketing

Do you have a data-driven mindset?  We are seeking a Retention Marketing Analyst to coordinate our customer segmentation and retention efforts to increase our marketing effectiveness. 

What you will do:

In this position as a Customer Retention Data Analyst for our AECO construction software marketing team, you will leverage a data-driven approach to optimize workflows and champion the digital-led customer experience. You will utilize data visualization and marketing automation tools to map and continuously refine new and existing customer journeys. Reporting to the Head of Customer Retention Marketing, this role will help drive the strategy by presenting data-driven insights and help us maintain a firm pulse on the state of the digital customer experience. Through a combination of nurturing a data-driven methodology, you will play a pivotal role in enhancing customer retention and driving ARR growth.

Assist in defining the digital customer journey, identifying pain points, and gathering data to deliver targeted messages at optimal times in the customer lifecycle.

Work with the Marketing Operations and Data & Insights teams to ensure the accuracy of our existing data as well as develop new reporting functionality via new fields and business logic

Collaborate with the Customer Retention team to develop and execute strategies to increase customer lifecycle value, retention, and growth.

Monitor and report on retention initiatives' progress, opportunities, and results.

Work with cross-functional teams, including customer success, product marketing, E-commerce, sales, and executives, to analyze data and identify key drivers for conversion, retention, and renewals.

Contribute to the development of personalized customer journeys to deepen relationships and enhance the post-sale digital experience through targeted retention actions.

Assist in aligning digital customer touchpoints with creative communications to match defined customer segments and campaign objectives.

What Skills & Experience You Should Bring

Bachelor's degree in marketing or a related field, or equivalent experience.

3-5 years of experience in customer success, marketing, sales, or business development, with a preference for SaaS environment experience.

Strong analytical and statistical skills, coupled with the ability to present findings effectively.

Ability to translate performance metrics into actionable insights.

Excellent written and verbal communication skills

Proven ability to maintain strong nurturing and collaborative relationships among diverse teams.

Proficiency in leveraging data and customer insights to optimize lifecycle campaigns across various channels.

Solid background in digital marketing, including hands-on experience with CRM, email marketing, and customer segmentation.

Knowledge of content marketing and the ability to collaborate on the development of effective marketing content.

Experience working in a B2B, multi-channel, global operating environment; experience in the construction technology industry is a plus.

About Your Location

Under a flexible work arrangement, this resource primarily supports the Construction Software (AECO) Sector and ideally works in a hybrid environment, based primarily in the Westminster, CO, office (near Denver). In a hybrid role, you will work with your manager to establish a mutually agreeable schedule for your time working in the office based on the position and the business need. Typically hybrid positions are 1-3 days per week, or 20%-60% of the month in the office.

Trimble’s Inclusiveness Commitment:
We are committed to diversity, equity, and inclusion, believing that our differences strengthen us. We strive to create an inclusive environment where everyone feels they belong, regardless of their background.

 

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Pay Equity

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Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pay and/or offer for this position. This compensation range is based on a full time schedule. Trimble reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant’s sex or other status protected by local, state, or federal law.

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Hiring Range:

79924

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106000

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Bonus Eligible?

Yes

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Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan.

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Trimble is proud to be an equal opportunity employer. We welcome and embrace our
candidates' diversity and take affirmative action to employ and advance individuals
without regard to race, color, sex, gender identity or expression, sexual orientation,
religion, age, physical or mental disability, veteran status, pregnancy (including
childbirth or related medical conditions), national origin, marital status, genetic
information, and all other legally protected characteristics. We forbid discrimination and
harassment in the workplace based on any protected status or characteristic. A criminal
history is not an automatic bar to employment with the Company, and we consider
qualified applicants consistent with applicable federal, state, and local law.
The Company is also committed to providing reasonable accommodations for
individuals with disabilities, and individuals with sincerely held religious beliefs in our job
application procedures. If you need assistance or an accommodation for your job, contactAskPX@px.trimble.com