Job Summary

Applies developed subject matter knowledge to solve common and complex business issues within established guidelines and recommends appropriate alternatives. Works on problems of diverse complexity and scope. Ability to handle most unique situations.

May act as a team or project leader providing direction to team activities and facilitates information validation and team decision making process. Exercises independent judgment within generally defined policies and practices to identify and select a solution May seek advice to make decisions on complex business issues.

Responsibilities

1. Core responsibilities

Apply statistical techniques to develop models of customer behavior such as response and buying patterns, internal market sizing, share of wallet, opportunities.Identify/develop metrics/ benchmarks and provide insight behind the information in the performance dashboard.Champion the utilization of common marketing processes and languages.Implement marketing processes and tools such as marketing resource management (MRM), customer relationship management (CRM) and customer knowledge management (CKM).Work with IT and end users to design, publish and maintain analytical reports to make key customer and marketing information available to sales, marketing, and business owners.Analyze historical financial and operational metrics, such as business seasonality, lead, sales pipeline conversion rates, to drive action planning.Manage marketing projects to meet timelines and ensure that the project is useful for all stakeholders.Support and maintain marketing and sales policies with a particular focus on specific product line and/or region in compliance with local regulations.Provide direction and guidance for process improvements, gaining technical efficiencies, collaboration, and establishing/documenting policies.

2. Training and communication

Participates in all necessary training sessions and provides feedback, information, and recommendations to help improve training.Assists new employees to complete the training/compulsory tasks of the New Employee Orientation Program.Performs and sustains training courses and/or presentations related to the departments' processes or about general administration issues.Acts as a team member providing information, analyzes and recommendations to support the team's efforts.Ensures transparency of information, documenting appropriately and storing information of public interest on the internal web page or on team’s SharePoint.

Requirements:

In-depth knowledge of marketing principles, practices, tactics, and tools.Working knowledge of marketing activities and practices and procedures.Experience with Marketing Automation, MRM, or CRM applicationsFamiliarity with and/or experience in business and marketing strategies.Excellent written/oral communications and analytical skills.Strong interpersonal and project management skills; ability to manage virtual teams.Ability to interface effectively with multiple levels of management and functional disciplines.Strong ability to influence/ drive consensus.3-5 years experience and a University degree

Competencies:

Ability to work in virtual teams globally with minimal supervision.Ability to work independently and in a team environment.Flexible and adaptable.Ability to take initiative and develop solutions. Perfectionist approach to operations and quality assurance. Ability to work under pressure. Respects deadlines. Provides quality results.

Disclaimer
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.