KEY RESPONSIBILITIES:

Store Placement: Be placed in stores according to the HP Retail Store Base and current structure, ensuring optimal coverage and representation. Policy Adherence: Follow the policies and guidelines communicated by the store, maintaining compliance with regulations and standards. Weekly Meetings: Meet with the Area Manager once a week for reports, concerns, feedback, plans, directives, and material handover such as POSM and challenges. Weekend Activations: Conduct weekend activations as mandatory activities, engaging with customers and promoting HP products. Execution Excellence: Secure the #1 position in store for all executions, ensuring optimal visibility and prominence of HP products. Price Ticket Maintenance: Ensure daily maintenance of correct price tickets in store, both on and off promotion, to accurately reflect pricing and promotions. Merchandising Execution: Execute in-store merchandising according to HP and Retailers' directives and/or planograms, maintaining consistency and quality. Relationship Building: Build fruitful relationships with retailers and their staff, fostering collaboration and support for HP products. Professionalism: Adhere to a dress code supplied by HP, always presenting a professional and polished image. Demonstrations and Engagement: Conduct demonstrations as required and aligned with key SKUs and product focus, engaging with customers to showcase product features and benefits. Hygiene and Maintenance: Ensure demo product maintenance and hygiene, always keeping demonstration materials clean and presentable. Event Support: Provide support to retailers when HP Brand is involved with store-related events or activities, contributing to the success of promotional initiatives.