Company Description

With a history that dates back over 80 years,Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our ‘Power of One’ business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa. 

We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023!

Job Description

Join an award-winning team working alongside the Performance Lead, Performance Media Director and other teammates to deliver market-leading strategy and execution on a market leading client with ambitious performance objectives on paid search. Sitting within Publicis One Team, a bespoke collective of experts bringing the best of the global Publicis network to collaborate across strategy, planning, technology, audience, and activation for the client. 

As a performance-focused client, the Paid Search team plays a critical role in delivering results in the 5 European markets (largest focus on the UK followed by growth markets France, Germany and Spain and last but not least Ireland). You will be working directly with your client counterparts to ensure we are hitting monthly revenue and ROAS targets and identifying additional growth opportunities, while ensuring we are following Paid Search best practice across all media we run. The client also follows an Always be testing approach, which requires ideating and implementing new approaches that drive growth and efficiency.  

Coming in as a Paid Search Director, we are looking for someone who is passionate about performance media, technology, and looking to make their mark on a client with growth ambitions in Europe.  Your responsibilities will range from client communications, PPC strategy, campaign responses, forecasting & finance, optimisation and of course innovation. You will play a pivotal role in aligning with the client and wider channel teams, whilst managing a team of 2 Account Managers, 2 Senior Account Executives and 2 Account Executives to support you. 

Qualifications

We’re looking for a passionate self-starter who can work with the Performance Lead and Performance Media Director to deliver exceptional PPC strategy, execution, and operations. You need to be able to build relationships with key stakeholders internally and externally, while managing a capable team of PPC specialists behind you. Client servicing is also a key part of the role and you’ll be working directly with them to develop campaign strategies and plans that meet certain targets as well as ensuring we’re on top of our media plans and finances for the months ahead. 

Strong experience across all things Paid Search including planning, strategy, and executionExperience working on campaigns with performance and direct-response KPIs, such as revenue and ROAS objectivesAdvanced expertise in using Search Ads 360 to manage campaigns at scale, including the use and optimisation of bid strategies, reporting as well as Microsoft Bing and Adobe Analytics as the main source of truth for reportingA passion for innovation willing to push the limits of Paid Search and the wider digital plan Someone who can build collaborative relationships with clients and internal teamsComfortable with budget planning at scale and adherence to agency and client financial processesA natural communicator that is comfortable with presenting advanced concepts to a diverse range of stakeholdersDemonstrable experience of managing a team at various levels, delegating and managing delivery in a fast-paced environment 

Additional Information

Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. 

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

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