The National Off Premise Manager must combine the strategic nature of the role with hands-on executional excellence. From a strategic perspective the role demands the development of multi-year business plans, channel and trade sales, profit plans plus the commission of shopper insight studies. From an executional perspective the National Off Premise Manager is responsible for delivering sales plan, making sure excellent execution is performed in all channels, delivering the topline growth figures in Key Account calls, and ensuring the merchandising standards in every store. The National Off Premise Manager drives the business based on conceptual sales proposals that generate a triple Win situation (customer-consumer-Red Bull). Category Management is at the core of his/her skills along with people management. Finally, the role requires alignment with regional and international stakeholders to fully understand and contribute to the international standards and expectations. He/she is the leader of the whole Off Premise team and is the member of the Red Bull Slovak Board Team.