Marketing Technology & Salesforce Specialist
S&P Global
**About the Role:**
**OSTTRA India**
**The** **Role:** **Marketing Technology & Salesforce Specialist**
**The Team:** The OSTTRA Technology team is composed of Capital Markets Technology professionals, who build, support and protect the applications that operate our network. The technology landscape includes high-performance, high-volume applications as well as compute intensive applications, leveraging contemporary microservices, cloud-based architectures.
**The Impact:** Together, we build, support, protect and manage high-performance, resilient platforms that process more than 100 million messages a day. Our services are vital to automated trade processing around the globe, managing peak volumes and working with our customers and regulators to ensure the efficient settlement of trades and effective operation of global capital markets.
**What’s in it for you:** We are looking for highly motivated technology professionals who will strengthen our specialisms, and champion our uniqueness to create a company that is collaborative, respectful, and inclusive to all.
This is an excellent opportunity to be part of a team based out of Gurgaon and to work with colleagues across multiple regions globally.
**Key Responsibilities:**
+ **Marketing Technology Stack Ownership:**
+ Take full ownership of the marketing technology stack specific to Salesforce, and work collaboratively with the technology owners of the other platforms e.g. Google Analytics, LinkedIn, N. Rich, Jira, SEO tools, Sprout Social, and the company website.
+ Develop and execute a comprehensive marketing technology roadmap, aligned with business goals and marketing strategies.
+ Continuously evaluate and optimise the performance of the marketing technology stack.
+ Research and recommend new marketing technologies to enhance capabilities and drive innovation.
+ **Salesforce & Pardot (Account Engagement) Mastery:**
+ Serve as the technical expert for Salesforce and Pardot, providing guidance and support to the marketing team.
+ Design, build, and help to manage and optimise complex Salesforce campaigns, workflows, and automations within Pardot.
+ Develop and maintain integrations between Salesforce, Pardot, and other marketing technologies.
+ Ensure data integrity and accuracy within Salesforce and Pardot, implementing robust data management practices.
+ **Website Management & Development:**
+ Work collaboratively with the technology owners of the company website, ensuring it aligns with brand guidelines, SEO best practices, and user experience standards.
+ Work collaboratively with the technology owners utilising HTML skills to troubleshoot website issues, collaborate with agency developers, and implement updates to improve site functionality.
+ Collaborate with technology, marketing and content teams to optimize website content and user journeys.
+ **Data Management & Analysis:** **Develop and implement strategies for collecting, storing, and utilizing customer data to enhance customer experiences and improve marketing campaign targeting.**
+ Lead data cleansing, enrichment, and standardization initiatives across marketing, sales, and product systems.
+ Ensure compliance with data protection regulations and best practices.
+ Analyze marketing data to identify trends, measure campaign performance, and provide actionable insights.
**What We’re Looking For:**
+ Bachelor's or MBA degree in a relevant field.
+ 12+ years of experience in B2B marketing technology leadership roles, with a strong focus on Salesforce and Pardot.
+ Proven track record of successfully managing and optimizing marketing technology stacks.
+ Deep understanding of marketing automation, CRM, analytics, CMS, and web development technologies.
+ Hands-on experience with Salesforce administration, configuration, and development (Apex, Visualforce).
+ Strong proficiency in Pardot campaign management, email marketing, and lead nurturing.
+ Experience with Google Analytics, LinkedIn, SEO tools, and social media management platforms.
+ Proficiency in HTML for website troubleshooting and updates.
+ Excellent project management, communication, and collaboration skills.
**Bonus Points:**
+ Salesforce certifications (e.g., Salesforce Administrator, Pardot Specialist, Platform Developer I).
+ Experience in the financial services industry.
**About OSTTRA**
OSTTRA is a leading provider of post-trade solutions for the global financial markets. Our innovative technology and expertise help clients reduce risk, improve efficiency, and achieve their business goals. We are committed to delivering exceptional service and value to our clients, and we are proud to be a trusted partner to some of the world's leading financial institutions. At OSTTRA, we foster a culture of collaboration, innovation, and excellence, making it an exciting and rewarding place to work for top talent in the industry.
About the Role
OSTTRA is seeking a highly skilled and motivated Senior Marketing Technology Salesforce Specialist to spearhead the optimisation and evolution of our marketing technology ecosystem, especially utilising Salesforce Technologies. This role demands a unique blend of deep technical expertise, strategic thinking, and a passion for leveraging technology to drive marketing success. You will be a key player in ensuring our marketing technology stack operates seamlessly and effectively supports our marketing strategies. This role has a strong emphasis on technical skills and hands-on execution within the Salesforce environment.
**About OSTTRA**
_Candidates should note that OSTTRA is an_ _independent firm,_ _jointly owned by S&P Global and CME Group. As part of the joint venture, S&P Global_ _provides recruitment services_ _to OSTTRA - however, successful candidates will be interviewed and directly employed by OSTTRA, joining our global team of more than 1,200 post trade experts._
OSTTRA was formed in 2021 through the combination of four businesses that have been at the heart of post trade evolution and innovation for the last 20+ years: MarkitServ, Traiana, TriOptima and Reset. OSTTRA is a joint venture, owned 50/50 by S&P Global and CME Group.
With an outstanding track record of developing and supporting critical market infrastructure, our combined network connects thousands of market participants to streamline end to end workflows - from trade capture at the point of execution, through portfolio optimization, to clearing and settlement.
Joining the OSTTRA team is a unique opportunity to help build a bold new business with an outstanding heritage in financial technology, playing a central role in supporting global financial markets.
Learn more at www.osttra.com .
**What’s In It For** **You?**
**Benefits:**
We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global.
Our benefits include:
+ Health & Wellness: Health care coverage designed for the mind and body.
+ Flexible Downtime: Generous time off helps keep you energized for your time on.
+ Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
+ Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
+ Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
+ Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.
For more information on benefits by country visit: https://spgbenefits.com/benefit-summaries
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**Equal Opportunity Employer**
S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment.
If you need an accommodation during the application process due to a disability, please send an email to: EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person.
**US Candidates Only:** The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp\_%20English\_formattedESQA508c.pdf
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20 - Professional (EEO-2 Job Categories-United States of America), BSMGMT203 - Entry Professional (EEO Job Group)
**Job ID:** 310274
**Posted On:** 2025-01-27
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