Johannesburg
Marketing Manager (Financial)
Market Related
Marketing Manager (Financial)
Location: Johannesburg
Our client in the Financial industry is looking for a Marketing Manager.
Key responsibilities
Staff Management:
· Identify training needs
· Set and communicate KPAs
· Manage targets and objectives
· Provide direction; guidance and support to staff members
Budget/Forecast:
· Build a detailed, bottom-up annual budget for areas of responsibility
· Supply key inputs to the quarterly reforecast, using the most accurate, up-to-date information available Be prepared to discuss assumptions used for developing budgets and forecasts
Marketing Management:
· Manage and coordinate all marketing; advertising and promotional staff and activities
· Conduct market research to determine market requirements for existing and future products / services
· Analyze customer research to determine market requirements for existing and future products / services
· Scanning and researching external markets; membership needs and consumer needs
· Develop and implement marketing plans and projects for new and existing products / services
· Manage the productivity of the marketing plans and projects
· Monitor; review and report on all marketing activity and results
· Providing; managing and guiding PR and communication output
· Determine and manage the marketing budget
· Delivery marketing activity within agreed budgets
· Manage web content
· Monitor and manage social media content
· Managing content of magazine
· Vetting and placement of advertising material
· Oversee design of marketing and other FPI material
· Ensure needs are met in terms of value proposition on primary level (promoting CFP) and secondary level (member services)
· Work collaboratively with a diverse staff team to create and manage cross-organizational, integrated marketing strategies
· Review and edit existing promotional materials for marketing effectiveness and cross-selling opportunities in line with brand guidelines
Communications Management:
· Provide writing and editing support for all outbound member communication including all promotional materials, website content, monthly newsletter and the annual report
· Coordinate communications projects with vendors and contractors for the development, production and delivery of CPD events, i.e. promotional materials, web site information and other collateral.
· Compiling written communication for staff / clients / partners / suppliers
· Support and manage the implementation of corporate communication programmers
· Write, edit and distribute all company newsletters according to publication schedule
· Write speeches for senior management within the organisation
· Preparing sales documentations such as proposals, brochures, special offers to stakeholders
· Assisting sales staff with ad-hoc copywriting when require
Processes:
· Monitoring; implementing and evaluating consumer awareness processes and campaigns
· Compile processes for functional areas under your control
Requirements:
· Business / Marketing related degree / equivalent professional qualifications
· Experience in all aspects of developing and maintain marketing strategies
· Technical marketing skills
· Proven experience in customer and market research
· Relevant industry knowledge
Send your CV and latest pay slip to fin@aaaa.co.za
ATripleA Recruitment and Temps
www.aaaa.co.za
#ATripleA #recruitment #vacancy # Marketing #Manager
Posted 2023-10-29
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