Shanghai, Shanghai, China
21 days ago
Marketing Manager

Job Description:

What are we looking for?

Proven track record in leading the development and execution of brand strategies and business plans.Exceptional skills in brand communication and innovation.Skillful at digital and social driven marketing, and adept at driving e-commerce business.Proficiency in market analysis, including consumer data, shopper behavior, and category trend interpretation.Experience in working within multi-functional and cross-geographical teams, with the ability to engage with diverse stakeholders, including internal cross-functional teams and global/regional stakeholders.Demonstrated budget planning and management expertise.Fluency in both Chinese and English is mandatory.A minimum of 4+ years of experience in a multinational corporation, preferably with a management trainee backgroundIdeally a pet owner but not a must

What will be your key responsibilities?Develop and implement strategic brand growth initiatives and comprehensive business plans to enhance brand value and drive revenue.Stay ahead of market trends by closely monitoring consumer behavior, customer needs, and market dynamics, and continuously assess the performance of business operations and marketing strategies.Craft and execute communication strategies and marketing campaigns tailored to resonate with Chinese consumersCollaborate with both global and local teams to foster strong innovation pipeline.Manage the marketing budget and resources efficiently to meet P&L metrics and objectives.Foster collaboration among cross-functional teams, motivate project teams, and oversee external agencies to optimize performance.

What can you expect from Mars?Work with diverse and talented Associates, all guided by the Five Principles.Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.Systematic learning and development support from day one, including access to our in-house Mars University.An industry competitive salary and benefits package, including company bonus.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

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