Marketing Manager
adani power limited
Develop and execute strategic marketing plans to achieve business objectives.
Strong expertise in hands-on demand generation for b2b markets and SEO.
Hands-on experience in setting up demand generation on various platforms like Google, FB, and LinkedIn.
Utilize AI/ML technology to analyze market trends and customer behavior and incorporate insights into marketing strategies.
Manage and deploy marketing automation software to streamline marketing processes and improve efficiency.
Collaborate with cross-functional teams to create compelling marketing campaigns and initiatives.
Measure and analyze the performance of marketing campaigns and provide insights to optimize future strategies.
Oversee the creation of high-quality marketing collateral, including content, presentations, and digital assets.
Stay updated on industry trends and best practices to drive innovation in marketing initiatives.
Strong lead nurture skills, SEO, and content writing expertise.
Proficient in webinar and traffic management, along with creating compelling PowerPoints for pitches.
Build and maintain strong relationships with key stakeholders, including clients, partners, and vendors.
Experience
With 10-12 years of experience in product-based company industry.
Education Qualification
MBA from Premium College/Institute
Certification
Relevant certifications in AI/ML technology, CRM, and marketing automation software would be an advantage.
Behavioral Skills
Excellent leadership and team management abilities.
Strong strategic thinking and problem-solving skills.
Exceptional communication and interpersonal skills.
Ability to thrive in a fast-paced and dynamic environment.
Innovative mindset with a focus on continuous improvement.
Technical Skills
Proficiency in AI/ML technology applications for marketing analysis and automation.
Advanced knowledge of CRM systems, such as Salesforce, HubSpot, or Microsoft Dynamics.
Experience in implementing and managing marketing automation software, such as Marketo, Pardot, or Eloqua.
Non-Negotiable Skills
AI/ML Technology
CRM
Marketing automation software
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