Main job function

Strategy & Planning Conduct a full brand audit to understand where we are — and where we could go Develop and implement a comprehensive marketing strategy across digital and traditional channels Build our marketing infrastructure, tools, and processes from the ground up Lead a full social media revamp: create strategy, build content calendars, schedule posts, manage the community, and report on performance (organic & paid) Create compelling digital content — from writing posts to designing visuals, producing video content and more Manage and execute email marketing campaigns, including list segmentation, content development, and reporting Oversee content creation across formats: copywriting, design, photography, videography Oversee below-the-line marketing initiatives including in-store point of sale, packaging, branded uniforms, activations, and trade shows Work closely with external creatives and agencies (as needed) Oversee the revamp and ongoing management of our website (UX, content, SEO, etc.) Ensure our online presence reflects our brand and supports business goals Motivate for and manage the marketing budget Work hand-in-hand with our Key Account Manager to align on campaigns, retail initiatives, and promotional strategies Demonstrated experience leveraging AI tools and technologies to enhance marketing strategy, content

Qualifications

Grade 12 Relevant marketing qualification advantageous

 

Criteria 

Minimum 5 years of marketing experience, ideally in FMCG (food/grocery retail sector experience essential) Proven track record in developing and executing marketing strategies Experience managing digital platforms and content creation Strong understanding of social media, email marketing, and website management Proficiency in marketing tools (e.g. Meta Ads Manager, Mailchimp/Klaviyo, Canva/Adobe Suite, Google Analytics)

 

Salary 

R40’000 – R60’000 CTC

A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.