Marketing Intern
ITW
Job Description:
Position Overview:
We are looking for an analytical, detail-oriented & passionate Marketing intern to join our team. This internship is an excellent opportunity to gain hands-on experience in core marketing functions including data analytics, business performance assessment, portfolio optimizations & campaign planning. This internship is ideal for someone who enjoys turning numbers into insights and using data to drive decision-making. You’ll work on real projects that assess marketing performance, optimize portfolios, and help shape upcoming campaigns based on measurable results
Key Responsibilities:
Evaluate brand performance using POS data, leveraging key learnings & assessments to drive actionable recommendationsPerform competitive analysis – including pricing, features & benefitsReview historical consumer research reports to provide key insights & trends recommendation to form basis of innovation strategyAssessment of digital & social footprint including competitive benchmarkingOther duties as assignedQualifications:
Must be actively enrolled in an undergraduate program at an accredited university with Marketing, business analytics, or a related major, with an expected graduation date of Spring 2025 or 2026Excellent oral, interpersonal, and written communication skillsAbility to plan and coordinate projects as an individual contributor or as a member of a cross-functional team
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