Company Description

A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world’s most exciting destinations. From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery.

Job Description

KEY RESPONSIBILITIES

Social Media Management

Develop, implement, and manage comprehensive social media strategies that align with the resort’s brand identity and business objectives.Create and curate high-quality, engaging content—including imagery, video, and copy—for platforms such as Instagram, Facebook, LinkedIn, TikTok, and more.Monitor, analyze, and report on social media performance metrics, offering actionable insights to optimize campaigns and maximize ROI.Actively engage with online audiences by responding promptly to comments, messages, and reviews to foster a vibrant digital community.Collaborate with cross-functional teams to promote key resort events, offers, and services effectively.

Content Creation & Marketing Support

Coordinate professional photo and video shoots with internal teams and external vendors, ensuring all content adheres to Anantara’s brand standardsSupport the creation of both digital and print marketing assets, including newsletters, flyers, promotional materials, and advertisements.Contribute to written communications such as blog posts, press releases, and guest messaging that highlight the resort’s unique experiences and offerings

Campaign Coordination

Assist in the planning, execution, and evaluation of multi-channel marketing campaigns, including social media, email, and strategic partnerships.Support influencer marketing efforts, press visits, and brand collaborations aimed at boosting brand visibility and engagement.Ensure cohesive branding and messaging across all platforms and promotional activities.

Administrative Support

Maintain and update the marketing content calendar, ensuring timely planning and rollout of all initiatives.Process purchase requests, track supplier invoices, and liaise with the Finance team to ensure timely approvals and payments.Organize internal and external marketing meetings, prepare agendas, record meeting minutes, and follow up on key action items.Systematically manage and archive marketing assets and files for streamlined access and usage.

Analytics & Reporting

Monitor digital analytics across the website, social platforms, and marketing campaigns to identify patterns and areas for growth.Compile and present detailed monthly performance reports outlining KPIs, insights, and recommendations for continuous improvement.

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Qualifications

QUALIFICATIONS AND REQUIREMENTS

Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.2+ years of experience in social media management, content creation, or marketing coordination, preferably in the hospitality industry.Proficiency in social media platforms and management tools (e.g., Meta Business Suite, SproutSocial).Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and basic graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.Excellent communication and organizational skills.Strong administrative skills with attention to detail and the ability to manage multiple priorities.Ability to work independently, multitask, and meet deadlines in a fast-paced environment.Strong analytical skills and familiarity with social media metrics, and reporting tools.