Dayton, OH
5 days ago
Marketing Coordinator

Are you a marketing expert looking to develop your career?
 

Join us in shaping a more just world.

About our Team
 

LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,300 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.

About the Role

Requirements:

Good overall understanding of marketing demand generation programs from an executional perspective to support the organization's products, services, and market sector

Uses specific marketing and media (e.g., print, broadcast, digital/social) to launch and position products and services

Implements marketing initiatives and programs in collaboration with Marketing teams, Sales and Product teams

Executes marketing specific campaigns leveraging CRM- Pardot and Sales Force, to drive demand generation (lead creation and conversion)

Campaign measurement – monitors and reports on campaigns/ initiatives based on agreed success metrics

Campaign optimization – Conducts a/b testing and other optimization measures to ensure maximization of spend vs. effort and (agreed ROI- PPC)

Sponsorship & Events - execution of key events live or virtual to deliver departmental objectives (awareness, lead generation or relationship building)

Digital competence – ability to understand the messaging and leverage the relevant digital channels to drive awareness, prospects, and marketing qualified leads

Working knowledge of social media (strategy execution), nurture campaign process and execution and competitive data analysis

Recommended Skills /Functional Knowledge:

Task execution: Performs routine tasks following specific instructions or under some supervision

Business Expertise: Understands how the assigned duties relate to others in the team and how the team integrates with other teams

Leadership: Has no supervisory responsibilities but works as an influencer; manages own workload

Problem Solving: Work is clearly defined and completed according to instruction

Ability to work in a high-performance team collaborating and assisting other managers and coordinators to drive team growth

Ability to maneuver well and be an influencer in a matrix organization - good interpersonal skills, presentation skills and good working relationships with key stakeholders across the organization

Able to follow set instructions and processes to complete work

Takes the initiative - Identifies the problem and all relevant issues in straightforward situations, assesses each using standard procedures and makes sound decisions

Undergraduate degree with 1-2 years related work experience  

Work in a way that works for you
We promote a healthy work/life balance across the organization.
 

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive


Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
 

Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits

Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan

Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs

Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity

Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits

Health Savings, Health Care, Dependent Care and Commuter Spending Accounts

Up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice


About the Business
LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.
 

LexisNexis, a division of RELX Group, is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: https://forms.office.com/r/eVgFxjLmAK , or please contact 1-855-833-5120.

Please read our Candidate Privacy Policy.

Confirm your E-mail: Send Email