As Marketing & Communications Executive, you will help develop and manage the implementation of the annual marketing and communications strategies across Hilton Sydney.
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Specific focus to be applied to:
\n\nTactical marketing activities across all areas of the hotel, to generate short term revenue\nStrategic marketing activity across all areas of the hotel, to profitably position the hotel for the long term\nIncrease profile, share of voice and reputation value for Hilton Sydney among targeted media and content creators\n\n
Planning and Organising
\n\nContribute to marketing and communications plans\nEnsure hotel has up-to-date positioning statements and descriptions to support its communications priorities, and that they are shared with management and team members as appropriate\nSupport Marketing & Communications Manager in key monthly presentations\nOffice administration tasks as requested\n\n
Supplier Selection & Management
\n\nMaintain a day-to-day relationship with approved creative agencies and printing suppliers and ensure all printing of collateral and distribution requirements are fulfilled\n\n
Food & Beverage Marketing
\n\nLead F&B marketing promotions and activities, and create promotional strategies to support positioning\nSupport management in reviewing menu content and design, as needed\nSupport the implementation of the annual calendar of activities for each outlet\n\n
Digital Marketing
\n\nProactively updating marketing content on all brand websites (all copy, imagery and promotions) to ensure product / service accuracy, effective positioning and optimised conversion\nTake responsibility for updating content on all third-party websites\nSocial media support: take ownership of social media account/s, including copyrighting and planning and content creation via in-house resources or external photographers / content creators\nCreate and send email marketing as required\nMonitor any e-commerce activities of competitor hotels\n\n
Tactical Promotions
\n\nEnsure campaigns and promotional activities are implemented effectively and on time\nCoordinate all aspects of the design and placement of print and digital collateral, ensuring it is brand-compliant\nMaintain records of all design and any campaign results as required\n\n
Sponsorships & Partnerships
\n\nSupport Marketing & Communications Manager in taking full advantage of any locally-secured sponsorships/partnerships and their execution\n\n
Communications & PR
\n\nImplement tactical PR campaigns at a local level where appropriate, with agency support\nAssist in external and internal communications as required\n\n
Photography
\n\nEnsure all hotel photography, video and virtual content are up to date, positioning the hotel and its venues as desired\n\n
Quality
\n\nKnow and champion Hilton brand guidelines and ensure all hotel touch points and merchandising opportunities are maintained with current information and collateral\nEnsure any back of house collateral relevant to marketing, is brand compliant and accurate\n\n
What will it be like to work for Hilton?
\nHilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. We are committed to an equitable and inclusive workforce an environment where Team Members can be their authentic selves with opportunity for all to learn, grow, succeed and thrive. Joining this award-winning Great Place to Work culture means:
\n\nCompetitive compensation package\nA monthly dry-cleaning allowance for your business wardrobe\nFree team member meals served fresh daily\n110 discounted travel nights per year for you, your friends or family to enjoy at any of our 8000+ hotels located in 138 countries and territories around the world\nFood & Beverage discounts so you don't just stay when you travel but also enjoy dining experiences\nFlexibility so you can Thrive and make space for what matters most\nAmazing award & recognition programs\nOpportunities to participate in ESG activities\n