Lakeville, Minnesota, USA
3 days ago
Manager,Integrated Marketing Communications
Business Unit Overview Headquartered in Lakeville, Minn., Post Consumer Brands, a business unit of Post Holdings, Inc., is dedicated to providing people and their pets with delicious food choices for every taste and budget. The company’s portfolio includes beloved brands such as Honey Bunches of Oats®, PEBBLES®, Grape-Nuts® and Malt-O-Meal® cereal, and Peter Pan® peanut butter, as well as Rachael Ray® Nutrish®, Kibbles ‘n Bits® and 9Lives® dog and cat food. As a company committed to high standards of quality and to our values, we are driven by one idea: To make lives better by making delicious food accessible for all. For more information about our brands, visit www.postconsumerbrands.com and follow us on LinkedIn for the latest news. Brand Post Consumer Brands recently acquired several iconic pet food brands, venturing into a new market while remaining true to our purpose to provide delicious and accessible food that our consumers love. We’re always searching the center store for the next exciting product to add to our portfolio, and right now, we’re growing and need passionate, driven individuals with diverse perspectives to help us reach greater heights. That’s where you come in. Join a team where your voice is not only heard but valued. Make a real impact on brands enjoyed by millions of people and their pets. At Post Consumer Brands, we take pride in our longstanding legacy of making one of every five breakfast cereals families eat daily. Today, we’re just as focused on our future as we expand our grocery business with different shelf-stable foods, including snacks and peanut butter. We are committed to providing accessible and delicious food for families, and we’re always searching the center store for the next exciting product to add to our portfolio. As we soar to new heights, we need creative, determined individuals from all walks of life to join our team, where your unique perspective and ideas are acknowledged and valued. Be a part of a company that empowers you to make a difference that’s evident on grocery store shelves and families’ tables across North America. Location Description Post Consumer Brands corporate headquarters in Lakeville, Minn. is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer. Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America. Responsibilities Overview Post Consumer Brands (PCB) is seeking creative, collaborative, and driven individuals to join our Integrated Marketing Communications team. This team is responsible for developing and executing marketing strategies for various product categories, focusing on branded content creation, media, digital/social content, and partnerships. The role involves collaborating with internal and external partners, developing content strategies, executing campaigns, and managing marketing budgets. Strong communication, organizational, and project management skills are essential. The positions require a learning mindset, adaptability to changing trends, and the ability to work effectively in a matrixed organization. Preferred qualifications include experience in related fields, knowledge of various communication touchpoints, collaboration skills, and a passion for brand building. These roles provide opportunities to shape brand strategies, lead cross-functional initiatives, and contribute to the growth of well-known national brands. Responsibilities and Accountabilities The roles involve collaborating with internal and external partners, developing content strategies, executing campaigns, and managing marketing budgets. In addition, this role provides opportunities to shape brand strategies, lead cross-functional initiatives, and contribute to the growth of well-known national brands. Strategic Planning and Execution: Developing and executing comprehensive marketing strategies across various touchpoints, including digital, social media, in-store, and partnerships This involves creating content plans, overseeing creative development, and collaborating with agencies and partners Orchestration and Collaboration: Leading cross-functional collaboration between internal teams, agencies, and external partners to ensure the seamless execution of marketing plans This includes building relationships, providing clear direction, and fostering a "Win as a Team" mindset Content Strategy and Development: Creating and implementing content strategies aligned with brand objectives This involves overseeing content creation, ensuring consistency with brand guidelines, and managing assets across different media platforms Innovation and Brand Building: Developing innovative ideas that drive brand growth, connecting with consumers through purpose-driven actions, and contributing to product innovation launches Measurement and Optimization: Monitoring and analyzing campaign performance, identifying optimization opportunities, and providing insights for continuous improvement This includes managing budgets, tracking results, and adjusting strategies based on data Relationship Management: Build and foster strong working relationships with internal teams, external partners, vendors, and agencies, effectively communicating at various levels within the organization Market Trends and Insights: Staying up-to-date with market trends, cultural shifts, and emerging technologies to infuse fresh and relevant ideas into marketing strategies Project Management: Managing multiple projects simultaneously, ensuring timelines and deliverables are met, and maintaining a high level of organization and attention to detail Communication and Presentation: Clearly communicating ideas, strategies, and results to internal and external stakeholders through written, verbal, and presentation formats Qualifications Experience Bachelor's degree in relevant field (e.g., Communications, Marketing, Advertising, Business) 7+ years of experience in marketing, advertising, or creative agency related roles Other Characteristics The positions require a learning mindset, adaptability to changing trends, and the ability to work effectively in a matrixed organization Collaborative skills for cross-functional teamwork Curiosity and adaptability to industry trends Effective communication (written, verbal, and presentation) Executional precision with attention to detail Strong organizational and prioritization skills Strong business acumen and strategic thinking Expertise in specific areas like advertising, digital marketing, partnerships, or ecommerce Experience with data-driven decision-making and consumer insights Creative thinking and innovation mindset High bias for action Passion for brand building, sustainability, or purpose-driven initiatives Strong influencing skills and ability to guide stakeholders Experience managing third-party vendors/external partners Proactive leadership and problem-solving skills
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