As the Commercial Sales Strategy Manager for the APAC region, you’ll play a pivotal role in driving our merchant growth strategy across all market segments, from SMB to Global Enterprise. Reporting to the Regional Director of Commercial Sales Strategy, you’ll develop and execute comprehensive strategies that leverage the full spectrum of business levers, including product, pricing, marketing, sales, and support, to drive merchant acquisition, activation, retention, and revenue growth. Your ability to analyse merchant behaviour, market trends, and the competitive landscape will directly influence Afterpay’s success in supporting our merchant partners.

Key Responsibilities:

Lead the creation and execution of data-driven sales strategies that drive revenue growth across all merchant segments, from SMB to Global Enterprise.

Manage pre- and post-sale monitoring activities to maintain a strong sales pipeline and conduct forecast analysis, ensuring that revenue targets are met.

Develop and implement market segmentation strategies that align with our business goals.

Execute initiatives across product, pricing, marketing, and sales to boost merchant acquisition, retention, and revenue growth.

Utilise insights from internal and external data to inform and optimise strategies around merchant value levers, enhancing acquisition, retention, and activation.

Analyse merchant journeys, market trends, and the competitive landscape to identify growth opportunities and inform strategic decisions.

Collaborate with product, marketing, sales, support, risk, finance, and in-market leaders to prioritise and execute growth initiatives across all merchant segments, ensuring alignment and driving execution of key programs.

Lead and influence large cross-functional teams, fostering a collaborative environment that encourages innovation and effective teamwork while maintaining a strong merchant focus.

Monitor key metrics and KPIs to track progress against growth goals, providing regular and insightful reporting to senior leadership.

Develop self-serve dashboards to empower sales leaders with real-time data, enabling them to manage their teams and drive performance more effectively.

Stay informed about industry best practices, emerging trends, and new technologies related to product growth and merchant acquisition.