Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Job Description

We’re looking for an outstanding Manager—someone who can win the hearts of clients, inspire junior staff, and skillfully juggle multiple pieces of business. This is a opportunity for a digital media star, with Amazon-specific experience, to actively drive performance for one of the largest brands on the planet. In this role, you can make a real difference in our clients’ business and our own. 

Sound like you? Read on.

As Manager of Commerce Media, you’ll manage the strategic components within an integrated Shopper Marketing campaign. You will lead a team of Sr Analysts and Analysts within the Digitas Search and Prevision capability team to establish performance metrics, report results and foster client and vendor relationships. You’ll identify optimizations, support the build of client decks and attend client meetings as the face of our digital media plans.

Most importantly, you must possess a strong inner drive to bring your knowledge and hands-on self-serve expertise across Amazon, Walmart and other key retailer’s search and display offerings to a growing team and enjoy working with some of the finest minds in the industry.

Day to day your role includes:

Serving as a primary contact for day-to-day clientsSpearheading the development of search and display strategies and analyses for clients (e.g., keyword recommendation, day-parting, timing/scheduling strategy)Oversee Sr Analysts and Analysts and ensure daily search campaign monitoring, optimization, reporting and testingEstablishing and driving paid shopper marketing best practices to assimilate across tactics and activationsMaintaining a level of quality assurance and accountability for delivering campaigns and executions with precisionWrite and deliver media strategies, and overseeing the translation of these strategies into final media recommendationsEnsuring that media deliverables meet and align with client goals and objectivesLead retailer and vendor RFPs, with attention to audience targeting strategy and use of best practicesOverseeing performance forecasts, budget allocations and providing data-based rationale for these recommendationsPrioritize teamwork and delegating responsibilitiesProviding creative solutions to client challengesLead client facing recapsUnderstanding big picture implications and how insights can be applied in other programs and environmentsUnderstand and explain attribution model across retail search partnersFostering relationship with internal teams (Media, S&A and other capabilities) and external teams while managing multiple client stakeholdersDeveloping and maintaining quality control procedures for campaign implementationsUnderstanding and effectively communicating our value proposition, technology, and processes as related to the growth of current and prospective agency accountsAdopting established account management standards and program management best practicesParticipating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performanceActive knowledge sharing with capability and broader agencyEmbracing and encouraging a culture based on teamwork, collaboration, and intellectual curiosityContribute to Commerce COE to support capability development across the agency Assisting in the development and documentation of best practices for improving communication and collaboration within the team and the group

QualificationsA four-year degree and 5 to 7 years of digital media experience, 4+ years of SEM/e-Commerce/Shopper Marketing experiencePrior experience managing direct report(s) preferredStrong familiarity with the digital environment and a clear understanding of media planning and buying process (multi-channel knowledge and Criteo, Target, Amazon, Walmart, Kroger, etc. search or display experience preferred)Keen attention to detail and an analytical approach to achieving objectivesStrong understanding of media research tools – you know their strengths/weaknesses, and when and how to effectively use them (i.e., Edge, Gradient, PriceSpider, Content Analytics, Stackline, Feedvisor)Understanding and experience with campaign automation tools (i.e., Skai (Kenshoo), Pacvue)Solid quantitative and research skills, and proven data interpretation capabilityFluency with Microsoft Office (Word, PowerPoint, Excel).Excellent client presence and ability to lead discussions with internal and external leadershipStrong ability to understand client objectives and how they translate into search and media strategiesExcellent communication and writing skills—you’re poised, precise, and above all, kind when relating to othersWillingness to travel as needed – you’re open to new places, new faces and new ideas

 

Got what it takes? We’d love to hear from you.

Additional Information

Digitas is an equal opportunity employer.