A Career with Hang Seng Bank

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Manager, Acquisition (Cobrand, Card Product Department)

Principal responsibilities

Assist the Head of Acquisition, Cobrand in driving the product level PL and deliver KPIs achieving mixture of performance matrix in terms of the net interest income, net fee income, contra revenue (tactical and BAU), operating expenses (direct and indirect), card base, new cards, spending and receivable.Propose and implement product and marketing initiatives to increase customer base and receivable market shares, build habitual card usage, enhance branding awareness and grow customer base.Analyze and understand the market and customers, determine customer segment requirements, and provide differentiated products / campaigns to increase revenue and profitability.Plan, develop and execute initiatives (acquisition, usage and customer cycle) to attract new customers as well as increasing spending and loyalty of existing portfolios.Develop and maintain relationships with cobrand partners and leverage strategic cobrand partners’ resources and businesses to develop sustainable and impactful initiatives.Apply latest technology to gain competitiveness edges for card products.Work closely with relevant parties in executing and delivering the new product development efforts to support the product strategyComply with all applicable regulations, rules, codes, guidelines and standards set by regulators and the Bank, and carry out duties with high integrity.Adhere to all established risk control guidelines, procedures and measures and to mitigate the risks.