Company Description

Harnessing the power of the modern media landscape to drive one-to-one consumer engagement at scale, Publicis Media creates value for clients through global media agency brands and scaled capabilities across investment, strategy, insights and analytics, data and technology, commerce, performance marketing and content.

Job Description

Job Function:

 

Media Analytics

Produce and present competitive Advertising Expenditure reports, analyses and reviewsProduce and present audience / market insights reports and analyses South Africa and AfricaProduce and present post campaign reports and analysesProduce and present audience tracking reports and analysesProduce and present media inflation reports and analysesResponded to global data, reports and insight queries for central servicesProduce and manage live dashboards/reports in Google Studio or any other preferred Publicis Groupe platform you are trained onWork with the Data Sciences team to build and maintain live dashboardsInput into POV’s - Points of View documents, including, but not limited to various landscape documents in South Africa and Africa, on eCommerce, social media, media inflation, channel specific or other required at the time. Set up and coordinate group training sessions with third party data and technology suppliers  Share skills and knowledge with interns and junior colleaguesSource insightful and useful information that would benefit not only media, but all the Publicis Groupe companies. Readily share this information though the Lion Library on Team, via email and the Cognition WhatsApp group.

 

Tools that the candidate should be familiar with:

Nielsen’s AdWizzTelmar TV Post CampaignTelmar Tracker (Radio PCA tool)Telmar Survey TimeGWI is a nice to have (but not mandatory)TGI (nice to have, not mandatory)

 

Media Owner Services

Set up meetings, qual study groups and presentations with media ownersConduct media owner surveys within the media teams to determine their awareness, understanding and Build and present Ad-Spend, inflation and audience insights reports

Produce and present POV’s (Points of View) documents

Qualifications

Skills and Experience

Strong mathematic skillsA marketing degree, diploma or certificateMS Excel at an advanced levelGoogle Data Studio and Google Analytics CertificatesMediatool trainingTelmar – Survey Time, Geographics, Autographics, Transmit, Radio Max Training Completed and refreshed  

Nielsen WizzAds for Advertising Spend Training

Additional Information

Professional attributes

AnalyticalSolutions driven with the Growth MindsetCollaborativeGood communication skillsClient service orientatedA hunger to grow and learn