Influencer Identification and Outreach

Research and identify influencers who align with our brand’s image and target audience. Build relationships with influencers through personalised outreach.

Campaign Strategy and Planning

Develop influencer marketing campaigns to meet specific goals (e.g., brand awareness, lead generation, or sales). Create briefs and guidelines for influencers to ensure brand consistency.

Negotiation and Contracts

Negotiate contracts, compensation, and deliverables with influencers. Ensure compliance with regulations such as FTC guidelines, Advertising Standards Authority (ASA), Consumer Protection from Unfair Trading Regulations 2008 (CPRs) for influencer marketing.

Content Management

Collaborate with influencers to develop content that resonates with their audiences while promoting your brand. Review and approve content to ensure it meets brand standards.

Performance Monitoring and Reporting

Track and analyse the performance of influencer campaigns using tools like UTM links, engagement rates, and conversion metrics. Provide reports and recommendations to improve future campaigns.

Community Building

Foster long-term relationships with influencers for ongoing collaboration. Engage with influencer content to build a positive brand-influencer rapport.

Trend Monitoring

Stay updated on influencer marketing trends, platform changes, and competitor activities.

 

Qualifications

Grade 12 Marketing qualification advantageous

 

Criteria

3-5 Years experience within the media industry 3-5 Years experience as an Influencer / online marketing role

 

Salary

R20’000 – R30’000 / Month

A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.