We are seeking a data-driven, strategic business minded E-Commerce professional to join our dynamic team and support our e-commerce business across e-commerce marketplaces, Direct-to-Consumer (DTC) platforms and more. This role is responsible for support in managing areas of the P&L, digital marketing strategy, marketplace operations, and overall revenue growth while ensuring alignment with our long-term business objectives. The E-Commerce Specialist will play a critical role in optimizing our digital shelf, launching new products, implementing pricing strategies, and driving performance through SEO, paid media, and conversion rate optimization.

This role will work cross-functionally with Sales, Marketing, Supply Chain, Finance, and Operations to develop and execute initiatives that maximize our online presence and drive profitability across key e-commerce channels in the CPG food industry.

Employee Type:

Full time

Location:

IL Oak Brook

Job Type:

Marketing

Job Posting Title:

E-Commerce Specialist

Job Description:

Schedule: Mon- Fri 8 to 5, Hybrid

Work Location: 2015 Spring Road, Suite 400 , Oak Brook, IL 60523 

Benefits: Medical, Dental, Vision, 401(K) with match, STL/LTD/AD&D/Life, HSA, FSA, EAP, Hospital indemnity, Accident insurance, Identity and Fraud Protection plan, Legal and Critical Illness.

Salary, based on experience and other qualifications: $56,000 to $87,000 annual with additional bonus potential.

Roles & Responsibilities:

Assists in the development and execution of the annual e-commerce operating plan while supporting the construction of long-term strategic growth initiatives. Monitors performance to ensure revenue, share, and profit objectives are met, recommending and executing corrective actions as needed. Monitors areas of the P&L for e-commerce marketplaces, and DTC, ensuring profitability and cost control, and makes recommendations for improvement or optimization. Owns and optimizes the digital shelf by managing content, product detail pages, enhanced brand content (A+ Content), and keyword optimization. Recommends and implements pricing and promotional strategies that maximize profitability while staying competitive within marketplaces. Actively participates in ongoing sales, supply, and demand planning sessions to align inventory with sales forecasts. Assists in product launches and continuous improvement initiatives for existing products, collaborating with Innovation, R&D, and Commercialization teams. Leads and optimizes advertising campaigns on Amazon (PPC), Walmart Connect, and more to drive traffic and conversions. Represents e-commerce on cross-functional teams, ensuring e-commerce projects are prioritized, completed on time, and aligned with business objectives. Works closely with Operations and Supply Chain to ensure best-in-class fulfillment strategies across FBA, WFS, 3PL, and DTC logistics. Leverages competitive intelligence and market research to identify opportunities for growth and optimize channel performance. Continuously explores emerging trends, automation, and AI-driven insights to enhance e-commerce operations and efficiency. 

The duties and responsibilities described are not a comprehensive list of all tasks. Additional tasks and duties may be assigned from time to time as necessitated by business needs.

Qualifications & Experience:

Minimum of 3 years of experience in e-commerce, digital marketing, or marketplace management required, preferably in the CPG food industryBachelor’s degree in Marketing or related field preferredExperience managing Amazon Seller Central, Vendor Central, Walmart Seller Center, and DTC platforms (Shopify, etc.)Demonstrated strong analytical skills, including the ability to interpret sales data, performance metrics, and market trends to make informed decisionsProven track record of driving sales and profitability through digital marketing, merchandising, and conversion optimization strategiesExperience working cross-functionally with Marketing, Finance, Supply Chain, and Operations to execute e-commerce initiatives requiredProficiency in e-commerce and analytics tools (Amazon Brand Analytics, Helium 10 or Jungle Scout, Shopify, Google Analytics, etc.)Demonstrated strong project management skills with experience in managing multiple initiativesExceptional communication and negotiation skills, with experience working with third-party vendors, agencies, and internal teamsProficiency in Excel, PowerPoint, and data visualization tools for reporting and analysis

EEO Statement:

Winland Foods seeks to recruit, develop, and retain the most talented people from a diverse candidate pool, and as a global company we believe our success is enhanced by fostering equity and inclusion in the workplace. Therefore, Winland Foods is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy, national origin, age, physical or mental disability, marital status, sexual orientation, gender identity, genetic information, military or veteran status, and any other characteristic protected by applicable law.