New York, NY, 10176, USA
18 days ago
Digital Media Strategist
ABOUT THE ROLE & TEAM: We are looking for a Digital Media Strategist who has experience working on top tier advertising agency/brand direct clients. You have at least 2 years of digital marketing experience at a digital publisher/content platform. You will work closely with the National Advertising Sales & Marketing team, and you will oversee the digital media strategy for clients from ideation to delivery. You have experience working on large scale digital marketing programs and you have a deep understanding of online advertising, media sales and digital products. You will report to the Manager, Digital Media Strategy YOUR DAY-DAY: + Strategize, execute, and manage pre- to post-sale aspects of digital media campaigns. + Respond to digital RFPs and develop media plans by contributing strategic/creative ideas to meet clients KPIs. + Implement digital media plans in Operative platform. + Optimize campaign performance to fulfill client goals. + Request creative from agency and submit to AdOps QA & Traffic teams. Populate Agency required templates. + Liaison with production and operations teams to ensure successful implementation of digital assets. + Cultivate a strong trusting relationship with clients, sales, and activation partners to ensure optimal business partnership. + Recognize needs of the overall account and effectively work with Management for solutions. + Gather screenshots of campaign launch and send to agency/client for proof of performance. + Provide post campaign recap deck including key highlights and future incremental opportunities. + Provide Billing Team with necessary documents to process invoices, partner with agency to resolve discrepancies, follow through with necessary invoice revisions. YOU HAVE: + Bachelor’s degree or equivalent experience + At least 2 years of experience in digital planning, buying or account management. + Microsoft Excel proficiency with an emphasis on pivot tables & analyzing data + Experience working with Operative or similar order management system is preferred + Experience working with ad serving technologies (i.e., Google Ad Manager, DCM, Innovid, etc.) – is a big plus! + Fluency in Spanish language is a plus, but not a must! + Media math skills and familiarity with digital media industry terminology Eligibility Requirements + Willing to work from our NY office location + Employment/education will be verified + Applicants must be currently authorized to work in the United States on a full-time basis OUR BENEFITS: TelevisaUnivision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options. Exact compensation may vary based on skills, experience, and location. Please note the national salary range listed in the job posting reflects the new hire salary range across levels and U.S. locations that would be applicable to the position. Base pay Range - $65,000 to $75,000 + benefits TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristics protected by law. About TelevisaUnivision TelevisaUnivision is the world’s leading Spanish-language media company. Powered by the largest library of owned Spanish-language content and a prolific production capability, TelevisaUnivision is the top producer of original content in Spanish across news, sports and entertainment verticals. This original content powers all of TelevisaUnivision’s platforms, which include market-leading broadcast networks Univision, Las Estrellas, Canal 5 and UniMás, and a portfolio of 38 cable networks, which include TUDN, Galavisión, Distrito Comedia and TL Novelas. The company also operates the leading Mexican movie studio, Videocine, and owns and operates the largest Spanish-language audio platform in the U.S. across 35 terrestrial stations and the Uforia digital platform. TelevisaUnivision is also the owner of ViX, the largest Spanish-language streaming platform in the world. For more information, please visit televisaunivision.com . Sobre TelevisaUnivision TelevisaUnivision es la compañía líder de medios en español en el mundo. Impulsada por la biblioteca propia más grande de contenido en español y una alta capacidad de producción, TelevisaUnivision es el más grande productor de contenido para las verticales de noticias, deportes y entretenimiento. Este contenido original es lo que impulsa las plataformas de TelevisaUnivision, que incluyen las cadenas de transmisión líderes Univision, las estrellas, Canal 5, y UniMás, y un portafolio de 38 canales de televisión de paga, que incluyen TUDN, Galavisión, Distrito Comedia, y TL Novelas. La compañía además opera el estudio de producción cinematográfica líder en México, Videocine, y posee y administra las plataformas más grandes de audio en español en Estados Unidos en 35 estaciones y la plataforma digital Uforia. TelevisaUnivision también es propietaria de ViX, el servicio de streaming en español más grande del mundo. Para más información, por favor visita televisaunivision.com .
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