Job Description:

Statistical modeling -- develop models to describe the relationship between any business-relevant independent and dependent variablesMarketing forecast development -- analyze all available existing data sets to determine which variables are more predictive of marketing awareness building and lead generation performanceAnalyze the effectiveness of marketing campaigns and tactics such as looking at Click Through Rate, conversion rates in programsIdentification of opportunities for process improvement and innovative solutions to marketing analytics challengesData cleansing/processing -- work with IT to create automated processes to ingest and cleanse data from multiple data sources, partners, and vendorsData management -- work with Data Scientist to develop and maintain databases that support marketing analysis

Qualification Required:

Bachelor's degree or above in a technical field: Economics, Statistics, Computer Science, Engineering or related disciplineExperience in a combination of business intelligence / marketing analytic rolesDemonstrated quantitative and qualitative research skills using standard statistical software such as Python, PySpark, SQL