Exton, PA, 19341, USA
11 days ago
Content Specialist, MicroStation
**Content Specialist, MicroStation** **Location:** Office-based or Hybrid in US. **Position Summary:** Bentley Systems is seeking a talented individual to become a valued member of our Product Management team as a Content Specialist for the MicroStation product line. As a Content Specialist, you will be responsible for creating engaging and informative content that showcases the value and capabilities of MicroStation. You will produce product videos, social media posts, and other digital assets that highlight the features and benefits of MicroStation as a CAD solution for infrastructure projects. You will also collaborate with product managers, marketing teams, and subject matter experts to ensure the accuracy and relevance of your content. **Your Day-to-Day:** + Create and execute a content strategy for MicroStation that aligns with the overall product and marketing objectives. + Produce high-quality video and written content that showcases the features, workflows, and use cases of MicroStation for various infrastructure domains and disciplines. + Update the MicroStation product pages, blogs, social media accounts, and other online channels with relevant and engaging content. + Collaborate with product managers, marketing teams, and subject matter experts to ensure the accuracy and consistency of the content across different platforms and formats. + Define, monitor, analyze and report on the performance and impact of the content using analytics tools and feedback mechanisms. + Research and stay updated on the latest trends, best practices, and customer needs in the CAD industry. **Minimum Qualifications:** To be successful in this role, you should have: + A bachelor’s degree in Communications, Marketing, Journalism, or a related field + At least 3 years of experience in content creation, preferably for a B2B software company + Excellent writing, editing, and storytelling skills + Proficiency in video production tools, such as Camtasia, Adobe Premiere, or Final Cut Pro + Familiarity with CAD software, such as MicroStation, AutoCAD, or Revit + Ability to work independently and as part of a cross-functional team + Creativity, curiosity, and passion for learning new technologies and trends **What You Bring to The Team:** + Creative thinker and storyteller + Experienced in digital media creation + Strongly competent in content strategy and planning + Driven by results and metrics + Able to create engaging and informative content + Experience with various social media platforms, such as YouTube, LinkedIn, or Twitter + Knowledge of graphic design principles and tools, such as Adobe Photoshop, Illustrator, or Canva + Ability to travel up to 25% **What We Offer:** + A great Team and culture – please see our Recruitment Video. (https://www.youtube.com/watch?v=epJImnDsbYE&feature=youtu.be) + An exciting career as an integral part of a world-leading software company providing solutions for architecture, engineering, and construction. + Competitive Salary and benefits. + The opportunity to work within a global and diversely international team. + A supportive and collaborative environment. + Colleague Recognition Awards. \#LI-Remote #LI-RV Equal Opportunity Employer/Minorities/Females/Veterans/Disabled
Confirm your E-mail: Send Email