Midrand, Gauteng, South Africa
4 days ago
Channel Manager: Grocery
Closing Date2024/07/03 Reference NumberCCB240627-3 Job TitleChannel Manager: Grocery Job CategoryCommercial - Sales and Marketing CompanyCoca-Cola Beverages South Africa Job TypePermanent Location - CountrySouth Africa Location - ProvinceGauteng Location - Town / CityMidrand Job DescriptionCoca-Cola Beverages South Africa (CCBSA) has an exciting opportunity in our Commercial Department. We are looking for a talented individual with relevant skills and experience for Channel Manager: Non-National on Premise, which is based in Midrand. The successful candidate will report directly to the Head of Customer: Non Nationals. Key Purpose: The successful incumbent will be required to develop, implement and maintain an effective local and Traditional channel Plan, thereby managing and executing profitable sales of relevant brands, packs and marketing tools. A key focus includes the development and maintenance of new and existing business relationships and opportunities so that customer excellence, brand loyalty and profitable volume growth are achieved. In addition the incumbent will manage and execute activities with District teams to grow volume and revenue in the channel. Key Duties & ResponsibilitiesKey Duties : • Collaborate and align with CCSA to develop winning OBPPC. • Utilize CCSA’s expertise to build knowledge and understanding of the South African market including shoppers, customers ,categories and competitors • Align with CCSA on OBPPC strategy based on • optimal consumption occasions • category opportunities and innovation • optimal consumer packaging and pricing opportunities • channel priorities • Develop shopper marketing plans by channel by region • Develop superior brand activation, shopper and channel strategies and promotional execution strategies to support sales and maximize revenue growth • By region • By channel • By occasion • Build strong segmented execution capability enabling the activation of a sophisticated portfolio. • Communicate brand activation plans to channel regional and local key account sales teams to ensure superior in store execution • Develop trade marketing tools and equipment to support sales teams by category by region • Stewardship for the integration and alignment of the outputs of the growth strategy into portfolio and brand planning outputs. • Attracts, leads, manages, mentors and coaches employees in such a way to ensure retention, development, and superior performance of talent. • Monitor, measure and benchmark marketing and commercial performance. Skills, Experience & EducationQualifications: • University Degree (BComm, BSC) • Post graduate or professional qualification • MBA advantageous Experience: • Strong understanding of the macro business environment • In-depth understanding of the South African beverage market and understanding and appreciation of the competitive and competitor environment • Significant experience and/or exposure to development and implementation of business strategy with strong expertise in brand marketing, innovation process, strategy development, market segmentation and insights, market research • Proven experience in the area of insight for innovation. Able to articulate clear examples of how insight influenced innovation or product development success. • Proven experience in insight development, both qualitatively and quantitatively. • Experience aligning stakeholders cross-functionally and between markets and centre. • Experience working across multiple markets required, preferably including experience in emerging markets. Skills: • Highly developed leadership skills with experience in leading large teams • The ability to coach and develop capability – people development both in direct and indirect reports • Conceptual thinking ability and big picture understanding • Analytical and interpretative ability • A commercial aptitude with the ability to recognise critical problems and opportunities • Ability to set data sourcing requirements that validly represent consumer or trade views • Ability to translate data and insights into a framework to enable strategic decision-making • Objectivity & assertiveness – presenting the market view objectively in the context of business commitment to directions • Prior demonstrated ability to influence across all levels of an organisation • Ability to challenge the status quo • Strong communication skills • Lateral and independent thinking • The ability to manage volume, complexity and ambiguity in a competitive market • Credibility with key internal and external players with a diplomatic and assertive communication style • Self-reliant, self-motivated, and flexible to deliver results • Culturally sensitive and empathetic indicated through international work experience
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