Key Responsibilities:

Strategic brand building and development of the brands. True brand building vs commercial retailer mindset. Entrepreneurial thinking - Building a business/brand within a busines and ROI on brand growth. Ensure execution across the brand is aligned to the broader strategy of Markham.  Be Customer obsessed – Collaborate with Insights and data analytics to identify trends, issues, opportunities for growth and development of the Markham brand and unexplored markets. Build strong customer targeted strategies – retention, rewards, new markets. Have a key understanding of digital marketing and the experience in social media as a communication channel.  Collaborate with all internal partners and external partners where needed to create, lead and brief promotional/media content in all channels.  Work closely and collaborate with product and design & trend forecasting teams to constantly evolve the Markham brand.  Internal and External PR Own the collaboration strategy. Build a pipeline of brands, influencers and individuals that will build brand value for the brands. A huge passion and drive to make a difference in SA and the future with the ownership of the RJ CSI and Sustainability. Ownership and evolution of the production and aesthetic for all seasonal brand campaigns with internal and external partners.  Agency and partner relationships managed. Budget management for content creation and production, Social media community management, purchasing of paid media, influencer and marketing strategies. 

Requirements:

A relevant tertiary qualification  Individual must have strong industry track record 3-5 years Brand Marketing Management experience Must have experience managing a team (direct reports)  

Skills:

Proven track record and ability to market a brand by demonstrating innovative and creative thinking within this area.   Ability to persuade and influence both internal and external stakeholders.   Ability to work well under pressure and deliver to aggressive deadlines, incl. problem solving.   Experience in campaign shoots, fashion production and creative directing desirable.   Strong written and verbal communication at all levels of organisation.   Proven leadership and people management ability.

Behaviours:

Effectively considers the diverse needs of various stakeholders Applies market and business insights in order to drive organisational objectives Conveys information and communicates ideas in a clear, concise and impactful manner Understands, anticipates, and meets the needs and expectations of customers Interprets and simplifies complex and contradictory information when resolving organisational problems Resilience and emotional maturity Proven leadership and people management ability.

Preference will be given, but not limited to candidates from designated groups in terms of the Employment Equity Act.