Brand Manager/Senior Brand Manager Are you ready to shape the future of our brand and drive impactful marketing strategies? Join our dynamic team as a Brand Manager or Senior Brand Manager and be at the forefront of innovation and customer-centricity. Basic Purpose of the Job As a Brand Manager, you will craft effective brand strategies and tactics to achieve sales targets within a defined budget and timeline. You'll uncover insights and champion a customer/patient-centric approach, ensuring our brand meets and exceeds expectations. Key Accountabilities Develop and Implement Marketing Plans: Lead the creation and execution of tactical marketing plans, product-related materials, and communications, aligned with global strategies. Ensure ROI analysis for all activities. Market Understanding: Gain deep insights into the market and competition. Customer Journey Design: Create compelling customer journeys. Campaign Development: Develop campaigns and assets to influence customer behaviour. Campaign Execution: Plan and execute impactful campaigns. Impact Measurement: Measure campaign effectiveness and derive meaningful insights. Opportunity Activation: Activate opportunities based on insights. Budget Management: Plan and control the promotional budget. Sales Monitoring: Monitor and interpret brand sales vs. budget using internal and external data sources, leading corrective actions. Compliance: Ensure all activities comply with legal requirements, ethical and compliance standards, and company policies. Senior Brand Manager Responsibilities In addition to the above, as a Senior Brand Manager, you will: Strengthen Brand Equity: Develop and enhance brand equity. Lead Projects: Drive projects to optimize the marketing team's impact both internally and externally. Production Forecasts: Provide rolling production forecasts and ensure product supply by liaising with the Supply Chain team. Strategic Interaction: Proactively interact at a strategic level with local and international functions to understand UK business needs and environment, and to shape our approach accordingly. Requirements Marketing Experience: Significant experience in marketing. Therapy Area Knowledge: Relevant therapy area knowledge and experience (essential). Veeva PromoMats Expertise: Extensive experience with Veeva PromoMats, and other relevant platforms, i.e Canvas Agency Collaboration: Proven ability to work with agencies. Business Acumen: Strong business acumen. Creative Thinking: Innovative and creative mindset. Agility: Ability to multitask and adapt quickly. Intrapreneurship: Can-do attitude and intrapreneurial spirit. Data Analysis: Proficiency in data analysis and analytics. Customer-Centric Management: Focus on customer-centric management. Budget Management: Experience in managing budgets. Educational Background Degree Level: Educated to degree level with relevant customer-facing or agency background and marketing experience desirable. Senior Brand Manager: Ideally with CIM, degree, or post-grad qualifications in marketing. Therapy Area Experience: Relevant experience in CRM/Diabetes/CKD is essential. Project Management: Proven experience in project management for Senior Brand Manager roles. Join us and make a difference in the world of brand management. Apply now to be part of our innovative and customer-focused team! All qualified applicants will receive consideration for employment without regard to a person’s actual or perceived race, including natural hairstyles, hair texture and protective hairstyles; color; creed; religion; national origin; age; ancestry; citizenship status, marital status; gender, gender identity or expression; sexual orientation, mental, physical or intellectual disability, veteran status; pregnancy, childbirth or related medical condition; genetic information (including the refusal to submit to genetic testing) or any other class or characteristic protected by applicable law.