Brand Manager CCSF 

 

Ever feel burnt out by bureaucracy? Us too. That’s why we’re changing the way we work for higher productivity, faster innovation, and better results. We call it Dynamic Shared Ownership (DSO). Learn more about what DSO will mean for you in your new role here https://www.bayer.com/en/strategy/strategy

   

YOUR TASKS AND RESPONSIBILITIES

 

Define for the Cough and Cold category, Tabcin strategy and plans related to price, distribution, communication, promotion, POP & Trade support and NPDs oriented to accomplish brand and corporate objectives and long-term financial plans.Responsible of brand sales target, SOM, distribution, RSP, EBIT as well as competitive activities, to measure objectives' accomplishment and action plans to close gaps, according to annual strategy and plans. P&I Management through an efficient investment in alignment with key areas like to optimize overall brand performance, while anticipating risks to brand performance and ensuring that contingency plans are developed to manage through them. Manages and lead multiple external partners and consultants (e.g clients, sales force, pharmacy clerks, research agencies, etc.) among all region to produce consumer communication strategies and executions in line with the brand strategy. Manages and leads multiple cross functional teams, including Regulatory, Commercial Trade, PS, SC, etc. to execute brand initiatives and implement plans, assuring the brand strategy is communicated, understood and implemented by all cross-functional groups.Evaluate consumer trends, needs, usage behavior, etc., to innovate with new products and establish communication strategies that will fulfil consumer expectations in the present and future.

 

WHO YOU ARE

 

Position is available for all North Latam region.Licentiate degree in Marketing, Business Administration, International business or related careers (Mandatory).At least 4 years of experience in Marketing, Trade Marketing of Fast-Moving Consumer Goods and over-counter products (Mandatory).Advanced English proficiency (Mandatory).Positive attitude and eagerness to learn and contribute.Excellent interpersonal relations.Proactive and dynamic.Team winner attitude.Strong results delivery orientation.Willingness and availability to travel Core competencies; customer focus and drives results.Manages complexity.Leader competencies: business insight, strategic mindset and cultivates innovation.

 

WHAT WE OFFER YOU

 

Hybrid Working Style.Competitive salary.Attractive benefits package.Wide range of development opportunities.Good working conditions and comfortable working environment.

 

 

 

At Bayer, we believe in diversity, equity, and inclusion. We aim to create an environment in which everybody can feel authentic, respected, and equally valued. Every day we strive to reflect our values through our people's unique capabilities, self-experiences, and aspirations. We, intentionally seek diversity, to enable our people to bring their fullest potential out and encourage others to likewise do so. Our company wins when we leverage our capabilities to lead the cultural transformation in our business, positively impacting society.
 

Candidates who meet the requirements based on the job profile will be considered for employment regardless of physical disability, race, color, religion, sex, age, sexual orientation, or gender identity and will not be at a disadvantage if unemployed.

 

 

 

  Application Period:05/02/2025 - 05/15/2025Reference Code:844602   Division:Consumer Health  Location:Position is available for all NORLA region Functional Area:Marketing  Work Time:Full time Employment Type:Regular      Contact Us AddressE-Mail Ciudad de Guatemala, Guatemala

HROP_TA_PACA@BAYER.COM