Cape Town, Western Cape, South Africa
13 days ago
Brand Manager

Discover excellence in diverse sectors with The Faircape Group. As a dynamic group, we specialize in Healthcare, Retirement Holdings, Telecommunications, ISP services, Infrastructure installation, Power Management, Property Management, and more. Join us on a journey of innovation and service excellence.

The Faircape Group is recruiting for a Brand Manager to lead the marketing and sales for our Internet ISP and Fibre providing company, Faircom, as well as other brands with the Group. 

Faircom is a leading Internet Service Provider (ISP) that connects you to the Internet through High-Speed & Uncapped Fibre solutions, Wireless Fibre packages and VoIP connections. 

Why Join Us?

At Faircape, we value our employees and offer a range of benefits, including:

Quarterly performance bonuses – your hard work deserves to be rewarded!Long service leave – we appreciate and recognize your dedication.Onsite Barista – enjoy free, barista-made coffee! ☕Subsidised vending machine snacks – quick energy boosts when you need them.Discounted internet (ISP) packages – stay connected at a reduced cost.Fixed flexi-time (07:00 - 18:00) – supporting work-life balance.Subsidised parking – making your commute hassle-free.

The opportunity for growth is extensive within the Group - the candidate needs to be passionate about marketing and inspired by growth.

Specific duties include, but are not limited to:

Marketing:

Lead digital marketing strategies for comprehensive growth and customer acquisition across all digital platforms.Monitor and analyze digital marketing KPIs, swiftly adjusting strategies for optimal performance.Utilize SEO tactics to maximize content visibility.Manage marketing campaign planning, implementation, and oversight.Handle traffic responsibilities by assigning tasks and managing timelines.Analyze brand positioning and consumer insights.Research target markets, industry trends, and competitor activities.Develop PPC and Social Media strategies with budget and implementation plans.Create engaging content and manage social media communities.Contribute to crafting marketing and communication strategies.Translate brand elements into actionable plans.Analyze campaign performance and ROI.Develop effective digital marketing campaigns for brand growth.Generate creative concepts and execute on assigned brands.Build relationships with external stakeholders.Plan, manage and participate in field marketing activations Maintain website branding, copy, and product packages on FNO websites.

 Leads Generation:

Identifying target audience by understanding demographics, interests, and needs of potential customersCreate marketing campaigns and materials to attract the attention of the target audienceComplete site/building visits and interact with prospective customersDirect marketing to key clients and prospectsResearch and maintain lead generation databaseConduct client or market surveys to obtain information about potential leadsArrange and participate in on site activationsProvide accurate and timely information to management

Qualifications:

Tertiary Qualification  in Marketing, Journalism, Communications, Information Systems, Business, Statistics, or a related field would be highly beneficial.

Experience and Knowledge:

Experience in marketing in the ISP industry will be a distinct advantage Experience with research and maintaining database Must have hands-on campaign management experienceExperience using Google Analytics, Google Tag Manager, Google My Business, Google Search ConsoleExtensive digital marketing experience (Social Media, Google Ads, running digital campaigns, lead capturing and SEO).Proven ability to develop brand and marketing strategies and communicate recommendations to management Advanced writing and language skills

 Skills & Attributes:

Analytical aptitudeAdaptabilityProject ManagementDigital Marketing proficiencyLeadership skills Strategy DevelopmentDeadline drivenDiscipline – with regard to task completion and accuracy of dataOrganised, with an eye for detail - be able to prioritise a varied workloadExcellent computer skillsExcellent communication skillsProven organisational skillsResults-drivenAbility to professionally present information (verbal/written) to top managementBe creativeBe a team player with excellent interpersonal skillsBusiness acumen

Specific Requirements:

Clear health recordClear criminal recordClear credit recordContactable references 

We offer Barista produced coffee available all day to all our staff at Claremont.

Normal working hours are Mondays to Fridays from 08h00 until 17h00 with a 45 minute lunch break. The company allows employees, by approval of the direct manager, to work flexi-time between 07h00 and 18h00.

With centrally located and modern offices just across from Cavendish in Claremont.

Faircape offers a market related salary. Company per month. The amount offered will be dependent on qualifications, experience and other market related factors. 

To see more about Faircape and what we have to offer go and look at our informative website 

https://faircape.co.za/ 


Should you not receive a response within 2 weeks of applying, please consider your application unsuccessful.
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