About the job

Opella, the Consumer Healthcare business unit of Sanofi, is the purest and third-largest player globally in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market.  

We have an unshakable belief in the power of self-care and the role it can play in creating a healthier society and a healthier planet.

That’s why we want to make self-care as simple as it should be by being consumer-led always, with science at our core. 

Through our unique and balanced portfolio of more than 100 loved brands, including 15 global and local high-growth challengers such as Allegra, Dulcolax and Buscopan, we deliver our mission: helping more than half a billion consumers worldwide take their health in their hands.  

This mission is brought to life by an 11,000-strong team, 13 best-in-class manufacturing sites, and 4 specialized science and innovation development centers. 

We are also proud to be the first major fast-moving consumer healthcare company to achieve B Corp certification. 

Join us on our mission. Health. In your hands.

Main responsibilities:

In this role, you will:

Managing resource allocation across brand strategies and tactics

Identifying the most profitable and relevant brand growth opportunities and allocate proper budget across brands and initiatives.

Signing-off brand ATL and BTL investments

Leading, evaluating and ensuring implementation brands strategic Growth plans in order to ensure focus on the achievement of above market growth & sales / profitability objectives.

Driving brand analytics, market and competition understanding, brand learnings and action plans as well as the integrated planning process for the brand

Execution of the key initiatives driving the brand growth

Leading the identification of high ROI initiatives to drive best performing brand activations.

Challenging and endorsing the KPI proposed by the Performance Analytics Team to track the brand performance status and ROI of the Growth Plan

Analyzing Performance Analytics team recommendations to fine tune / change the plans in order to maximize the profitability and accelerate the market share gain for the brand.

About you

Education: University degree in business or scientific backgroundExperience: Proven work experience as a Brand Manager in executing brand strategy

Current or previous experience in FMCG or Consumer Healthcare companies with proven track record in marketing positions

Softs skills: Executional excellence and leadership

Strategic, integrative and analytical thinking

Autonomy and ability to balance long-term strategic priorities with short-term business needs

Creativity and problem-solving

Team spirit, persuasiveness & influence, highly collaborative with all cross functional partners

Flexibility to adapt to constantly changing business environment

Digitally Savvy

Languages: Romanian ​– native speaker, English – fluent in business environment

What we offer at Opella:

An international work environment, in which you can develop your talent and realize ideas and innovations within a competent team

Access to internal recruitment and development libraries - you can create your own career path within Sanofi; your professional development will be supported purposefully

Flexible home office policy, with a possibility to work up to 50% of time from home, where you can easily schedule your office days

An attractive package of benefits, including company car

Employee Assistance Program (mental health support, legal and financial consulting)

Gender neutral paid parental leave

Pursue Progress. Discover Extraordinary.

Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
 

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!

Pursue progress, discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!