The Associate Media Director (AMD) is responsible for all media activities on a group of accounts; develops the media plan; selects media to achieve a given sales objective within a predetermined budget; supervises others, and has professional client contact. The AMD manages the timely development and submission of annual Media Plans, Point-of-Views (POVs) and related media analyses as may be directed or required. Responsibilities + Learns all phases of the clients’ marketing objectives + Manages the development, implementation and optimization of integrated media plans, strategies and tactics + Oversees preparation and presents media plans, as needed, including objectives, strategy, rationale, and all backup materials. Make presentations directly to client senior executives and associated client team members + Manage clients’ expectations with leaders, clearly communicating media strategies to clients + Supervises the execution of media plans, including preparation of media budgets, schedules of insertions, contracts, and supporting materials + Prepares media authorizations per approved plans/project requests + Prepares budget recaps for clients + Trains and supervises supervisors, planners and assistants in all media channels + Monitors active buys during the negotiations process and checks final buys for adherence to guidelines + Monitors live campaigns, ensuring ongoing optimizations are made by team – and delivering periodic campaign performance reporting internally and to clients + Participates in new business project assignments + Assists accounting department in reconciling variances and assuring proper payments + Proactively builds relationships with internal and external partners that aid in driving innovative media solutions for assigned clients + Works with the senior Buying team management to define and develop optimal media buys, monitoring, post-promotional reporting and other post-buy analyses + Attends presentations by media vendors for the purpose of evaluating new information/services and to maintain good rapport with sales representatives; maintains a high professional profile + Develop POVs as needed in response to client needs or requests + Ensures relationships with account teams are harmonious and productive + Regularly meets with stakeholders to ensure alignment + Regularly meets with direct reports to provide feedback and coach/develop team Requirements + Bachelor’s degree in related field or equivalent experience + 5+ years media planning experience + Prior experience in a supervisory role + Experienced across most major media channels; sufficient knowledge in both traditional and digital channels + Excellent presentation and writing skills + Proven ability to develop high quality media strategies that drove results + Experience negotiating short and long-term contracts with vendors + MS Office: Internet Explorer, Excel, Word and PowerPoint + Experience with most major media planning technology (e.g., Telmar or IMS Reach/Frequency, Kantar or Nielsen Competitive, Nielsen and/or Comscore ratings, Comscore digital, MRI-Simmons, Scarborough, Mediatools, etc.) + Experience working in a results-focused, fast-paced environment. Required SkillsRequired Experience