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Job DescriptionReporting to AKA Segment Leader for GI Ultrasound, this role is accountable for leading the General Imaging Ultrasound & ABUS segment with a focus on products and associated markets in Australia and New Zealand regions. This role will also focus on business development and identifying opportunities for growth and share gain within the ANZ market and he/she shall optimize the use of resources to drive a coherent product differentiation and strategy for GI/ABUS to achieve operating plan.
The ANZ GI Segment Leader role will oversee and provide overarching strategic direction & support to the Product Sales Support (PSS) team that provide localised support to the account management team. The ANZ leader will work closely with the PSS team on strategy development and implementation, product & price positioning, provide input for marketing, customer education support activities and team training.
Additional role responsibilities include collaboration with global marketing teams on new product introductions and lifecycle management strategies.
Key Responsibilities/essential functions include:Financial Performance
Is accountable to achieve the quarterly and yearly U/S P&L Operating Plan targets (Orders, Sales, Contribution Margin, Base Costs and Operating Margin and Cash (where applicable) for A&NZ regions.
Provide input to the formulation of the yearly business planning cycles for U/S product in A&NZ regions.
Customer, market and Product expertise
Continuously develop deep clinical and technical knowledge including awareness of current and future trends in healthcare technology and healthcare funding mechanisms.
Continuously update their understanding of customers changing clinical and/or operational issues and challenges.
Employ market research, clinical and industry trend analysis, market share and competitive analysis, win/loss tracking and price realisation in developing commercial strategy for their products across the ANZ region.
Understand and analyze market dynamics and competition to develop business opportunities for the Product Sales teams and account teams in ANZ and provide ongoing feedback to management, region and marketing teams.
Educate, coach and direct the differentiation (position, value proposition and key messages) of U/S products in ANZ. Continiously positions the value of their product within the relevant GEHC care areas/disease areas.
Know, interact and execute the strategy with Key Opinion Leaders in product relevant care areas; maintain professional relations with key customers, academia, government & administrative bodies to ensure understanding of needs and that GEHC product value proposition is differentiated in the minds of these key customer groups. Nurture relationships with professional society stakeholders.
Ensure and validate up to date knowledge of product positioning and differentiation messages within their Product Sales teams as well as relevant account teams.
Team coaching
Drive performance management within the team, providing a regular operating mechanism of feedback and coaching.
Is responsible to regularly have “infield coaching” sessions with team members: for example, how differentiating and presenting the value of product and understanding the market. Provides regular, timely and productive development feedback.
Create regular opportunities to involve the team to share best practices on opportunity management.
Is a role-model to the team for utilising GEHC resources and networks to create and manage opportunities
Regularly provide updates to the team on company, region product strategies and customer insights.
Coach and assist the PSS team with the differentiation of product offerings during the various stages of the sales process to actively move the customer through their decision-making process towards a successful outcome for GE.
One GEHC teamwork
Work with the team and drive employee engagement activities to ensure retention across the zone, recognising success, sharing best practices, providing exposure to people within the team with senior leaders within the region, products and modalities.
Act as a role model for collaborative mindset across functions.
Educates account team members on their product/service/solution strategy and offerings.
Facilitate effective communication & trustful collaboration within the Zone/Product matrix organization. Share and follow-up identified leads to other product lines within own accounts and or One GEHC accounts.
Required Qualifications:Bachelor Degree level.
7+ experience in product management or Sales / Marketing OR equivalent years of experience in progressive product or sales positions within the Healthcare industry with in-depth knowledge of healthcare market and decision makers.
Availability to travel to other regions within ANZ linked to specific sales opportunities as they arise and can be up to approximately 20% of the time.
Support confereces and workshops within ANZ as part of the overall team. These events are typically after hours and on weekends.
Exemplary people management, leadership skills, as well as sales coaching & team building skills.
Ability to energize, develop and build rapport, collaboration and influence at all levels within an organization.
Ability to operate effectively in a multi-tasking, dynamic environment, while maintaining a forward-thinking and customer-first attitude.
Demonstrated a high degree of cultural EQ, ability to work across business and culturally diverse environments.
Proficient in English, written and speaking.
Demonstrated business management and resource allocation skills including business plan development.
Strong knowledge of GEHC and exceptional knowledge of products and services offered within the modality.
Strong business acumen; financial and organizational skills.
Advanced negotiation, problem solving and influencing skills.
Excellent presentation and interpersonal skills; able to communicate and present ideas to customers in a way that produces understanding and impact that builds effective strategic relationships.
GE HealthCare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.
Flexible working options and flexible hours
Competitive salary
5 weeks leave (ask about \"take 5\")
Generous leave & family policies
Long term career opportunities (locally and globally)
Generous discounts for goods & services via our employee benefits program (think travel, entertainment & shopping!) *This was recently rated as one of our employees favourite benefits!
Women and indigenous candidates are strongly encouraged to apply. Please note that to be considered for this position you must have unrestricted working rights for Australia and be prepared to undergo a background check which includes a police check. All GE HealthCare employees are required to be fully vaccinated for Covid-19.
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