AdTheorent is the leader in DSP machine learning solutions for advertising. Since 2011, AdTheorent's advanced machine learning and media buying platform, A\T Platform, has delivered measurable real-world value for advertisers in a managed-service capacity. In 2020, we decided to offer that platform – built for traders by traders – as a self-service offering: AdTheorent Self-Service. The Self-Service team is comprised of account managers, implementation specialists, campaign optimizers, and data scientists to provide a level of service not typically offered by self-service programmatic solutions.
AdTheorent’s (ADTH) Self-Service line of business is seeking a qualified Account Manager to join its team! The position will be key in ADTH’s efforts to grow its self-service offering. The AM will manage the client relationship from early-stage evaluation of the platform through the signing of a longer-term services agreement and later work to grow the client’s media buying through our proprietary demand-side-platform. As AM, you will consult clients on ADTH capabilities and best practices to ensure campaign success and client satisfaction. In this role, you will also collaborate with Sales to maximize share-of-wallet and make proactive upsell recommendations. As the main liaison between the client and the business, you will also work to coordinate internal stakeholders across the Finance, Operations, Partnerships, Product, and Sales teams to service clients.
Responsibilities Include:
Establish and manage relationships with new and existing self-service clients, focusing on both the high-level partnership as well as campaign-specific support Carry out regular tasks to support the relationship, including billing, coordinating client interactions, and other operational needs Advise clients on high-level platform capabilities and campaign setup best practices, including structure, targeting, and pixel placement to support successful execution and user satisfaction Act as the main point of contact for assigned accounts and ensure client deliverables are provided in a timely manner Contribute to business reviews and collaborate with sales to establish ways of improving the working relationship with clients and grow ADTH’s share-of-wallet Actively upsell when performance and/or offerings align with customer’s business needs Execute client requests coordinating amongst the appropriate stakeholders across Operations, Partnerships, Engineering, Marketing, and Finance Keep abreast of digital media developments and industry technologies and capabilities Work with Associate Account Managers to give them exposure to day-to-day tasks