INTERNSHIP OVERVIEW 

Hallmark’s Business and Marketing Interns are typically business students with focus in business management, communications/journalism, marketing, supply chain, or economics. As a Business and Marketing Intern, you will work on impactful projects rooted in business need. You will use your business acumen and problem-solving skills to understand Hallmark’s business priorities, the goal of your project(s), and to research, strategize, and develop a feasible solution for your project(s) or the problem at hand. In addition to your project work, you will have opportunities to expand your professional skill set, connect with corporate senior leadership, and engage in lots of fun social activities with your fellow interns!

We have Business and Marketing internship opportunities with the following teams:

Media and Analytics Targeting Intern: As an Intern in Media Targeting & Analytics, you will be part of the Hallmark Marketing Team, which is responsible for all strategic marketing plans to drive sales and increase category participation among existing and emerging consumers. This internship will provide opportunity to facilitate robust paid media reporting, provide thought leadership around mobile app measurement, and gain insight into the evolving consumer identity and privacy landscape. Social Media Intern: As an Intern in Social Media, you will work to refine the social content strategy for new and emerging audiences while working to drive awareness, engagement and conversions on Hallmark social platforms based on new business strategies. You will learn and apply the latest social best practices and trends to bring the brand to life everyday while working in collaboration with product and creative partners. Merchant Intern, Product Development:  As a Merchant Intern, you will work alongside our Senior Merchants to provide ongoing strategic and financial leadership and end-to-end product management for assigned product segment(s) to ensure delivery of sales, profits, and retail performance goals, while building Hallmark brand relevance and consumer appeal through the product categories managed. This team leads the development of product offerings (gifts, greetings, gift wrap, and more), retail program, pricing, and end-to-end commercialization strategies for assigned business/product segments. The internship will provide opportunities to act as the ambassador for consumer and product offerings by collaborating and facilitating alignment with a range of key partners like creative, insights and analytics, omnichannel development and more across the broader organization as relevant.

BASIC QUALIFICATIONS 

The following is required to be considered for this role: 

Currently pursuing a Bachelor’s Degree. A graduation date of December 2025, May 2026, December 2026, or May 2027.

PREFERRED QUALIFICATIONS 

Your resume and application will stand out if you: 

Pursuing a degree with a major in one of the following areas: Business Administration, Marketing, Communications, Journalism, Retail Management, Mathematics, Supply Chain Management, Management Information Systems, Information Technology, or Economics. Strong quantitative and analytical skills. Strong Microsoft Excel skills. Excellent communication skills (both verbal and written). Demonstrated creativity, innovation, and leadership skills. Demonstrated problem solving ability. Ability to deal with ambiguity and capacity to think critically. Ability to draw conclusions from research and data and translate into clear, concise recommendations. Aptitude to think strategically.

ADDITIONAL DETAILS

This summer internship is a hybrid position, with the flexibility to work from both our recently renovated headquarters building in Kansas City, MO, and from your summer residence within the KC metro area. Some relocation and housing assistance is provided for interns whose permanent address is outside of the KC metro area. Our internship program is 12-weeks long, starting in late May and ending in early August.

 

APPLICATION DEADLINE

The deadline to apply for our Marketing and Business Internships is October 15. We plan to have all offers extended by Thanksgiving.

Interested? Follow the application instructions below to apply.

APPLICATION INSTRUCTIONS

You must show how you meet the basic qualifications in a resume or document you upload, or by completing the work experience and education application fields. Accepted file types are DOCX and PDF.

In compliance with the Immigration Reform and Control Act of 1986, Hallmark Cards, Inc. and its subsidiary companies will hire only individuals lawfully authorized to work in the United States. Hallmark does not generally provide sponsorship for employment. Employment by Hallmark is contingent upon the signing of the Employment Agreement, signing of an agreement to arbitrate in connection with the Hallmark Dispute Resolution Program, completing Form I-9 Employment Eligibility Verification, passing the urinalysis drug screen, education verification and satisfactory reference and background checks.

ABOUT HALLMARK’S INTERNSHIP PROGRAM

We need sharp, energetic people to help us create, engineer, market, and deliver our products worldwide. Challenging and rewarding summer internship opportunities are available for students pursuing degrees in areas such as Business Administration, Marketing, Finance, Accounting, Supply Chain Management, Economics, Communications, Engineering, Human Resources, Psychology, Statistics, Physics, Data Science, and Computer Science. Hallmark's internship program (late May through early August) provides the valuable opportunity to apply your classroom knowledge to meaningful projects in a corporate environment. You will work alongside professionals in your field on projects aligned with Hallmark’s business objectives. In addition, you will gain exposure to Hallmark leadership, learn more about products and initiatives, visit with employees and interns from other disciplines, and enjoy what life is like in the Kansas City metro area. Never been to Kansas City? You’ve been missing out on the city that is consistently ranked among the best in terms of culture, livability, and opportunity for recent college grads! Check outwww.thinkkc.com for more information on living and working in Kansas City.

ABOUT HALLMARK

For more than a century, Hallmark has been bringing people together and improving the relationships that matter most. That’s why millions of people all over the world connect with the Hallmark brand. It has always been a mission so much bigger than any one of us who work here. Today, we need empathetic learners, strategic thinkers, and enthusiastic visionaries with diverse experiences and skills to help us create the rest of Hallmark’s second century as we shift to a more digitally savvy, unified approach that combines the best of brick-and-mortar retail with the efficiency of dot-com spaces. Help us imagine what our next hundred years could look like!

When you join Hallmark, we will go out of our way to make you feel like part of the team, even in a remote/hybrid work environment. In the day-to-day, we’ll make the best use of the skills and talents you already have. We’ll also give you leadership opportunities and show you multiple potential pathways to future success.

Our culture of care for our consumers and for one another shows in the way we embrace different backgrounds, identities, and working styles, deliberately seeking out ways to be more inclusive both internally among our work groups and externally through the things we make and sell to our retail partners and consumers. We believe that a broadly inclusive, equitable approach is also our best path to future success. We’re seeking out those who can bring a fresh perspective to our business and would love your input as someone new to our team! We can only change and grow when we intentionally include new perspectives–like yours.