Shinagawa, JPN
1 day ago
駆虫薬マーケティングスペシャリスト(EC担当者)/ シニア・スタッフ/CA部門マーケティング&TS部
【Parasiticide Marketing Specialist (Focusing on EC Sales Channels) Job Summary】 **Mission:** As a member of the Parasiticide marketing team, the person will work with the sales team to formulate and implement e-commerce sales strategies and tactics to achieve sales targets based on the analysis of the sales status and key KPIs in the e-commerce sales channels of the brand in charge. **Job Description:** + Operation of the PDCA cycle in EC sales channels Identify key KPIs that are closely related to sales and ensure that the cycle of measuring and improving the effectiveness of various sales promotion measures is operated. Implement measures through regular communication with major e-commerce platformers such as Amazon. Regularly report to key stakeholders within the company on the marketing performance status of e-commerce sales channels. + Formulation of product strategies and communication strategies for e-commerce sales channels Formulate and implement strategies for introducing new products and consumer communication strategies in e-commerce sales channels through discussions with global headquarters and advertising agencies. + Formulation and implementation of digital marketing initiatives and various research To establish and strengthen contact points with consumers in e-commerce sales channels, we propose and implement various digital marketing measures for both owned media and earned media. We also conduct brand-related research to understand consumer insights. + Brand management in charge To achieve the sales targets of the brand in charge, formulate and manage marketing-related budgets based on the strategy. In addition, the person will respond to various tasks related to the products he/she oversees based on the role of the department. **Required work experience and qualifications:** + 10-15 years of working experience + At least 3 years of experience in product marketing at a business company + At least 3 years of work experience in charge of consumer e-commerce sales channels at a business company or at a major e-commerce platform company + Languages : English Business level (with communication with German headquarters), Japanese business level or higher + Experience in launching and operating CRM is a plus. + Those who have a flexible mindset for changes Recruiter:K Nagai All qualified applicants will receive consideration for employment without regard to a person’s actual or perceived race, including natural hairstyles, hair texture and protective hairstyles; color; creed; religion; national origin; age; ancestry; citizenship status, marital status; gender, gender identity or expression; sexual orientation, mental, physical or intellectual disability, veteran status; pregnancy, childbirth or related medical condition; genetic information (including the refusal to submit to genetic testing) or any other class or characteristic protected by applicable law.
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